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The Ethical Implications of “Social Credit Scoring” and Its Insurance Uses. “Keeping trust is glorious and breaking trust is disgraceful” - Slogan for Chinese Social Credit Scoring System, 2018. China plans to rank all its citizens based on their "social credit" by 2020.
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The Ethical Implications of “Social Credit Scoring” and Its Insurance Uses “Keeping trust is glorious and breaking trust is disgraceful” - Slogan for Chinese Social Credit Scoring System, 2018 • China plans to rank all its citizens based on their "social credit" by 2020. • People can be rewarded or punished according to their scores. • Like private financial credit scores, a person's social scores can move up and down according to their behavior. • Alibaba, China’s largest e-commerce company, already operates a loan function called Sesame Credit that bases its lending decisions not only on a person’s credit history, but also on their behavioral preferences, social connections, and other data gathered and analyzed by Alipay, the company’s all-in-one mobile payment platform. • Alibaba in September unveiled a service called Daowei that connects social credit to services only available to users whose social credit scores exceed a set level • .
Lowering and Raising Your “Social Score” in China Your Score Is Raised For: • Being fully employed • Going to school • Riding public transportation • Purchasing gym memberships • Purchasing diapers and other household items and cleaning supplies Your Score Is Lowered If Your Get Ticketed For: • Bad driving, • Smoking in non-smoking zones, • Riding a train, bus or subway with no ticket, • Loitering, • Walking dog without a leash, • Failing to clean up after your pet, • Purchasing too many videogames, • Posting fake news online,
Examples of Chinese Punishments • Nine million people with low scores have been blocked from buying tickets for domestic flights, Channel News Asia reported in March, citing official statistics. • They can also clamp down on luxury options — three million people are barred from getting business-class train tickets. • Millions who have had inappropriate social media posts have had their Internet speed throttled down • People are kept out of certain luxury hotels if their scores are low • Potential Punishments Being Considered: • Banning children of low score people from top schools • Bumping people off of dating websites
Proposal 1: American Social and Civility Score (ASCS)Index based on 100 % Voluntary and ONLY Positive Scoring Positive Personal Social Media Presence + Likes and helpful posts (e.g Amazon and TripAdvisor Reviews and Instagram Trust Ranking ) Good Driving: Telematics Score Wellness Tracker (Activity and Nutrition) Business Social Media Connections and Postings Liked: LinkedIN Score
Proposal One Benefits for Voluntary Participants with High Scorers Dating Sites for Top 20 percenters on social score Reward Points at 4-5 star hotels “Ambassador” discounts for travel abroad Free Amazon Prime
Proposals 2-6: What do you think about including the following Non-Voluntary Activities that Lower Your Social Score? • Bad Driving (Telematics) • Couch potato score (less than 1000 steps per day on fitbit) • Google searches for risky items (hang gliding, mountain climbing) • Personal social media posts that are flagged by Facebook or Instagram for being dishonest or fake • (SIRI/ Alexa score based on family interactions at home (raised voices, cursing, illegal drug words…)
Summary How To Evaluate Social Scoring? • Where is the line crossed on social scoring? • What is the role of insurance in providing input to the scoring? • What is acceptable basis for giving rating discounts and surcharges for provable risk differences based on social scoring?