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Harcourt Prepared By: Jane Tang Date: 25 th October 2010. Web Design Report. Our Mission To be successful we must first help our clients achieve their goals! Our Strategy Residential Sales Rural Lifestyle Sales Commercial& Business Sales and Leases Project Marketing for Developments
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Harcourt Prepared By: Jane Tang Date: 25th October 2010 Web Design Report
Our Mission • To be successful we must first help our clients achieve their goals! • Our Strategy • Residential Sales • Rural Lifestyle Sales • Commercial& Business Sales and Leases • Project Marketing for Developments • Mortgage Broker Service • In-house Graphic Design Marketing Service
Color • Choosing professional color, blue become the largest companies background color already; • Dark color background could make the audiences easy to read; • The heading need to change white color on a mid blue background.
Navigation • Ensure each sites are easily to look up; • Putting up more external hyperlink functions inside the web; • More search functions easily to define; • Making each links have a clear content to easy to go through as well.
The Principle of Web Design: Templates Home Channel Start Content Workflow Input Receipt Confirm
Navigation- Four Steps Accessible Access link easy to find out Meaningful Do not get wrong or unclear direction to the viewers Understandable Ensure each slides look clear and easy to know Prevalent Ensure written language common sense
Images/ Graphic • Remind yourself to keep the size of images smaller and smaller; • Ensure the image look bright and warm; • Ensure the audience look very comfortable during searching their target products.
Type of Images/ Graphics • JEPG Image Format • Build up photographic and a lot of colors, however, they do not support transparency • PNG-24 Image Format • Up to 16 million colors and contains the same amount of information as the original and these could have transparent areas as well • GIF Image Format • Suited to non-photographic images that contain mostly straight lines
Conclusion Color Choosing the right color is the most professional style to design a web; Keeping to remind yourself to ensure a web look bright and warm in front of the audiences.
Conclusion Image/ Graphic reducing photographic or non-photographic size and making smaller and smaller; do not overloading redundant graphics inside a web.
Conclusion Navigation Ensure each page have a hyperlink function to navigate to web browsers; Overload linking functions could cause the website look untidy or redundancy as well.
Recommendation Color To avoid extremely high or low contrast ; Moderate intensity of the colors.
Navigation Reduce some search functionsAdjust external link functions to open in a new window
Graphic/ImageReduce overload photographs on the homepage for web design;ensure the photo size smaller and smaller and put some information beside the text.