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Discover the warning signs indicating that your organization may struggle on Facebook and learn how to address potential pitfalls and engage effectively with your audience. Find valuable insights and tips on creating engaging content, respecting privacy concerns, and establishing a social media strategy. Explore resources from industry experts and ensure that your online presence aligns with your organization's mission and goals.
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Facebook 201 8 signs your organization is doomed to fail on Facebook By Sharon Tewksbury-Bloom Volunteer Program Specialist, Volunteer Arlington Board Member, National Association of Volunteer Programs in Local Government
8 Signs Your Organization is Doomed to Fail on Facebook. Gary Larson, The Far Side
You collect people like bottle caps (paraphrased from @wharman) bottle caps portrait of Chuck Close by artist Molly B Right.
You have to control the message image by Conscious
You have nothing to add to the conversation Graphic from B D Solis
You just named your high school intern the Social Media Coordinator
DC Central Kitchen Greenbrier Learning Center
You are pretending to be a person on Facebook Picture from Brian Reich's presentation on SlideShare
We have a clear and compelling mission We have discussed roles & responsibilities for staff and volunteers We are creating valuable content & have a method for storing it. We encourage people to engage with us
Warning: proceed with caution Facebook privacy concerns are real, or if they aren't concerning you they will be next week. Be careful with content that is yours. Put it on your website and link to it - do not upload original content to Facebook. Respect content and information created by your volunteers & staff. Ask before posting. Have a policy in place and publicize it . Example of Comment Policy
What else is out there? Blogging Niche social networks - volunteers as the locus of the network, nonprofits are the nodes Location based apps Mobile Web
Resources Heather Mansfield - www.facebook.com/nonprofitorgs http://www.diosacommunications.com/facebookbestpractices.htm Mashable - http://mashable.com Case Foundation - http://www.casefoundation.org Beth Kanter - http://www.bethkanter.org/ Huffington Post - http://www.huffingtonpost.com/impact Follow the #sm4sg hash tag on twitter at NCVS.
This presentation is available at http://bit.ly/NCVSFB201 Connect with Volunteer Arlington on Facebook, Twitter @VolunteerArl or at www.arlingtonva.us/volunteer Connect with Sharon Tewksbury-Bloom on Twitter @sharontb & LinkedIn Connect with NAVPLG on Twitter @NAVPLG or at our Meeting at noon at Hilton