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Sony. PRESENTED BY: LUIS A. TRUJILLO, RAUL CARDENAS, QIAN WANG. A Brief History of Sony. In 1945 Masaru Ibuka & Akio Morita Tokyo Origin of the name “sonus-sonic” In January 1958 “Sony” Headquarter location. Industry. Alliance & Cooperation Products & Entertainment
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Sony PRESENTED BY: LUIS A. TRUJILLO, RAUL CARDENAS, QIAN WANG.
A Brief History of Sony • In 1945 • Masaru Ibuka & Akio Morita • Tokyo • Origin of the name “sonus-sonic” • In January 1958 “Sony” • Headquarter location
Industry • Alliance & Cooperation • Products & Entertainment • Family
Strengths and Opportunities • Human Capital • Employees • Technology
Environmental Record • Environmental Conservation • Green TV
Culture • Unique Culture • Life Time Employment • Strong seniority System
Conclusion • President • Heart of Sony’s Success