2011Virginia SHRM Leadership Conference

1. 2011Virginia SHRM Leadership Conference Communications/Secretary Breakout Session

2. Presenters • Kimberly (Kim) L. Hull, PHR VA SHRM Secretary Central Virginia SHRM Chapter • C. Denise Henderson, PHR, GPHR VA SHRM Technology Director Dulles SHRM Chapter

3. Objectives • Provide a forum for open discussion • Share best practices from each chapter • Understand SHRM expectations • Identify what the Virginia State Council can provide for you • Set goals for 2011

4. Information Gathering • What type of communications does your chapter do? • What have you found to be the most successful way to communicate with your members? • What do you feel are your chapters’ best practices for communication and marketing?

5. Information Gathering cont’d • Have you utilized communication to the local community through media (print, TV or radio)? Has this been effective? • Does your chapter have a website? • How do you store your chapter’s data? (original bylaws, minutes, etc.)

6. Communications • Newsletter - e-version, print • Website • Mailings – postcards, invitations • Distribution lists – email, listsrvs • Social media

7. Secretary • Minutes • Badges • Document storage • Additional responsibilities

8. SHRM - Resources • Chapter Volunteer Resources http://www.shrm.org/Communities/VolunteerResources/ResourcesforChapters/Pages/default.aspx • Be sure to use the correct authorized SHRM logos. They can be found at http://www.shrm.org/Communities/VolunteerResources/graphicsguide/Pages/default.aspx

9. E-blasts are available to 100% chapters. (Chapters which 100% of their local members are also members of SHRM.) E-blasts are also available for Super Mega chapters. http://www.shrm.org/Communities/VolunteerResources/ResourcesforChapters/Pages/CHAPRcommunic.aspx SHRM – E-blasts

10. SHRM - Mailings • You can request addresses by zip code from your regional area coordinator (Crystal).

11. SHRM – Newsletter SHRM Newsletter Article #3 “Managing Smart: Teaching Line Managers how to Supervise” Managing Smart is a unique service available to members of SHRM. Every quarter, a new collection of articles is provided that can help your company's line managers supervise their staffs effectively—and legally. This online newsletter features authoritative advice from SHRM about communicating with, training, rewarding and motivating employees, complying with employment laws and many, many other hands-on duties managers face on a daily basis. Past issues are archived, so you have access to all the articles since 2000. Best of all, as a member of SHRM, you are authorized to distribute copies, excerpts or e-mails of the newsletter for educational purposes internally within your organization. Topics of articles include performance appraisals, wage and hour regulations, motivating employees, diversity, retention, and many others. Each document is also available in MS-Word, which you can download and drop into your company newsletter. To access this service on behalf of your company, you must be a member of SHRM. If you are not a member, and would like to learn more about the benefits of SHRM, please visit our membership information section. Read more about Managing Smart at http://www.shrm.org/TemplatesTools/Samples/SupervisoryNewsletter/Pages/default.aspx

12. Chapter Newsletters • www.novashrm.org – has a .pdf style newsletter, can be emailed, also available online • www.dullesshrm.org – has tried several styles – word, .pdf, online, email, etc. • www.hrshrm.org - has articles online • www.richmondshrm.org – has articles online, interesting layout

13. SHRM – Web Sites This is not a complete list of companies that offer low-cost or free web space. AngelFire: http://angelfire.lycos.com/BraveNet: http://www.bravenet.com/DotEasy: http://www.doteasy.com/FortuneCity: http://www.fortunecity.com/FreeServers: http://www.freeservers.com/InfoTeam Internet Solutions: http://www.infoteam.com/nonprofit/ NetFirms: http://www.netfirms.com/

14. Virginia Chapter Web Sites • Shenandoah Valley www.svshrm.org • Roanoke Valley – www.rvshrm.org • Southside – www.ssvashrm.org • Hampton Roads – www.hrshrm.org • Richmond – www.richmondshrm.org

15. State Council Assistance • How can the State Council assist chapters in 2011? • What types of communication can the State Council provide for chapters? • How can SHRM assist chapters with communication and marketing?

16. Virginia SHRM State CouncilWebsite Main Site: www.shrmva.org • You can find our vision, guiding principles and mission of the Virginia SHRM State Council • Virginia Human Resources Today magazine • State Council Members • Virginia SHRM Chapters • And lots of other resources!

17. Virginia SHRM State Council Resources Cont’d • Post ½ day or longer chapter events. Go to: http://shrmva.org/chapterevents.aspx • Media ideas or help setting up website or social media groups • Have questions? You can reach out to a Council Officer or Director. http://shrmva.org/councilleadership.aspx

18. Virginia SHRM State Council Social Media • Follow us on our Twitter feed at: Twitter.com/shrmva • Link to us at LinkedIn: Virginia SHRM State Council • Link to our subgroup in LinkedIn: Virginia SHRM Student Chapters • Friend us on Facebook at: Facebook.com/shrmva

19. 2011 SHAPE SHRM Affiliate Program for Excellence (SHAPE) SHAPE focuses more on strategic objectives Use SHAPE workbook for goal setting and tracking activities Report due by January 31, 2012 Award levels changed to Bronze, Silver, Gold, and Platinum Financial support payments will still be awarded For more information: http://www.shrm.org/Communities/VolunteerResources/Pages/default.aspx

20. Goals • Are you ready to start setting some goals for your Communications or Secretary leadership goal? • What can we do to help you set challenging and realistic goals?

21. Questions