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Sensation & Perception

Sensation & Perception. What is SENSATION?. The term SENSATION refers to our five senses: sight , sound, taste, smell, and touch.

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Sensation & Perception

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  1. Sensation & Perception

  2. What is SENSATION? • The term SENSATION refers to our five senses: sight, sound, taste, smell, and touch. • Sensation is the process in which our sense receptors are activated (sight, sound, smell, taste, and touch) and are able to transmit signals (information) to the brain. • Our senses provide us with the “raw materials” that our mind needs to do its job. It is through your senses that you receive “information.”

  3. What is Perception? • …the process of acquiring information from the environment (through your senses) and organizing that information in a sensible way. • Messages are sent to our brain through our senses, and then our brain attempts to interpret these messages. Perception is the outcome of the brain’s organization of incoming stimuli (information), and interpretation of the events we are experiencing. • Your perception is your interpretation of these messages and your analysis of the world around you – how the world looks and is according to you!

  4. When you are perceiving objects/events/people, three questions are answered: • What is it? • The answer to this question gives our perception form • Where is it? • The answer to this question gives our perception location • What is it doing? • This is the final answer your brain seeks to solve.

  5. Problems with Perception: • it can be a negative force when it misguides us, our perceptions can lead us to think with closed minds • our perceptions may prejudice our views of the world

  6. Factors that Influence Perception First Impressions • are a powerful influence on how we perceive • determine the way we think / behave in situations • can be difficult to change Personality of the Perceiver • everyone thinks / behaves differently; therefore, we all have our own unique mental sets of perception (we perceive things differently because we are different) Unique Life Experiences of the Perceiver • these teach us how to think and act toward people and events • a bad experience will lead you to perceive something as being difficult and will make you want to avoid similar experiences; a good experience will lead you to perceive something as being enjoyable will make you congregate to similar experiences.

  7. Selective Memory • each of us chooses to remember certain things or block other things out • things that are unpleasant / upsetting are more often blocked out than those that are pleasant / enjoyable The Object of Perception (the object itself) • certain object in our environment naturally attract more attention than others • large, noisy, moving objects tend to get noticed easier and more frequently Background and Surroundings of the Object • our surroundings during the moment we are perceiving things have an impact on how we perceive something

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