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IP telephony - today and tomorrow. Mikael Wällstedt Business Manager, IP telephony Ericsson Telecom AB IP Services SE-126 25 STOCKHOLM Sweden. Tel: +46 8 719 35 43 Fax: +46 8 719 06 08 mikael.wallstedt@ericsson.com. Agenda - IP telephony. What is IP telephony?
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IP telephony - today and tomorrow Mikael WällstedtBusiness Manager, IP telephony Ericsson Telecom AB IP Services SE-126 25 STOCKHOLM Sweden Tel: +46 8 719 35 43 Fax: +46 8 719 06 08 mikael.wallstedt@ericsson.com
Agenda - IP telephony What is IP telephony? How does it work? Why IP telephony? What about the future?
GSM on the Net IP telephony Convergance
A changing world % Data traffic Voice telephony Source: FT Media & Telecoms
Nerd to Nerd (computer to computer) IP Nerd 2 Nerd Nerd to Grandma (computer to phone) IP Nerd 2 Grandma Grandma to Grandma (phone to phone) IP Grandma 2 Grandma IP telephony evolution
Multimedia Nirvana Business Multimedia IP Telephony Basic sw/hw infrastructure Horizontal Segmentation Value Added Applications Vertical Segmentation Application/Network Integration Horizontal Segmentation IP telephony product life cycles
UDP connection Logical channel (audio data) VG VG TCP connections Control signaling (call control, logical channel control) GK GK VG = Voice gatewayGK = Gatekeeper PSTN PSTN IP network Phone-to-phone traffic over IP
Fax Fax VG VG GK GK IVR VG = Voice gatewayGK = Sitekeeper IVR = Interactive voice response PSTN PSTN IP network Unvalidated Ph-ph, PC-Ph, Fax-to-Fax
Call Forwarding POTS Line PSTN PRI Voice Gateway Internet ISP Access PhoneDoublerTM
Phone DoublerTM Quick Call • Click & Dial • Free Phone, Banking • Helpdesk numbers
IP telephony business case - today • International long distance traffic • Domestic long distance traffic • Corporate Services
Fully Integrated with the PSTN Delta Three IP telephony Global Network
D3 => cost savings for the end user RETAIL PRICES $/min From the US to: AT&T Discount D3 Card* Argentina $2.03 $0.95 $0.32 Brazil $1.93 $0.84 $0.35 China $2.73 $1.16$0.45 Colombia $1.95 $0.85 $0.28 Russia $2.57 $0.95 $0.25 Venezuela $1.42 $0.63 $0.30 * VoiceNet
Huesca Lleida Tarragona Balaeres (Illes) Zaragoza etc ISDN Interroute- domestic long distance International Access Bilbao La Coruna Madrid Barcelona Valencia Seville
QSIG/PBX IP Node ManagedIP Network GSM network Corporate LAN - multiple accesses Legacy Phone & Fax Multiple Access Support WLAN Devices GSM on the net Bluetooth Wireless IP enterprise office concept IP-Phone H.323 Client
Next Generation Services and Solutions Service Solution Voice Video Multimedia E-mail E-commerce Infotainment Games SMS ...and more Mobility UMTS servicecapabilities Individualisation Service provider Value added service provider Businesssolution
Moving up in the value chain Revenue source Service/Product Content Information, content, journalism, etc. Pay per view, advertising Electronic commerce, security, billing, marketing E-Commerce Hosting charges/commission Hosting of corporate Web pages “Extranets” Hosting charges Hosting Regular Internet services (Email, FTP, Web servers, etc. Internet Service charges ISP Internet Services adjusted to mobile users Email over SMS, WAP, etc. Service charges Wireless ISP Connectivity to Internet Access to corporate Intranets Access charges Connectivity Bearer Services GSM-user charges Wireless data transmission
Technology development • PSTN interconnection • Standards • QoS • Enhanced Services
Thank you Mikael WällstedtBusiness Manager, IP telephony Ericsson Telecom AB IP Services SE-126 25 STOCKHOLM Sweden Tel: +46 8 719 35 43 Fax: +46 8 719 06 08 mikael.wallstedt@ericsson.com