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Explore opportunities and challenges for enterprise development in a transforming Europe, focusing on innovative business strategies and productivity enhancement for global integration.
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EXECUTIVE FORUM COMPETING IN A CHANGING EUROPE: Opportunities and Challenges for Trade and Enterprise Development Integrating a Changing Europe into global business strategies STRATEGIES FOR TRADE AND BUSINESS IN A CHANGING EUROPE Geneva, 11-12 May 2004 O. Padickakudi, UNIDO, Vienna
CONTENTS: • EU Productivity Gap • Business Strategies: • Move Up-Market and innovative (New EU Members) • Remove Supply Side Constraints (Future members) • Prove Conformity with Technical Requirements • Interregional & Cross-border Cooperation • UNIDO’s E for Productivity and Quality Programme
STRATEGIES FOR INTEGRATING A CHANGING EUROPE INTO GLOBAL BUSINESS New EU Members Prospective members Changing Europe Integrate into interregional markets Move Up-market with sustaining innovation Remove SupplySide Constraints and Prove Conformity with Technical Requirements Lure higher-skilled jobs in scientific research and information technology Strengthen the investment and outsourcing positions Introduce supporting legislation, policies and institutional reform; improve competitive-ness reform Set up accreditation/ certification systems Support compliance with intern-ational standards and regulations • Programmes on trade and investment, higher education, enivronment (Asia) • Deeper trade integration between EU and ASEAN • Trade integration among South Asian countries • EBA Initiative (Africa)
ICT as an enabler of global business strategies. • Relatively low productivity level of economies is a barrier of integration of CEE/NIS region countries into global markets. • Productive use of Information and communication technologies speeds up global markets access and facilitates trade flows. • Pilot Project • UNIDO in cooperation with the Government of Poland launched High - Tech Regional Programme to increase Industrial e-Productivity and Quality among SMEs of CEE/NIS countries.
E-PRODUCTIVITY AND QUALITY PROGRAMME IN CEE/NIS COUNTRIES Development Objectives: • Improvement of enterprise strategy, organization as well as productivity and quality of manufacturing process through e-methods • Integration of enterprises into e-economy • Facilitation of cross-border cooperation, technology transfer and regional trade
Structure of E-Productivity and Quality Portal Global Business linkages Non-public part Main module Enterprise Benchmarking Productivity Database Knowledge Sharing Etc. Thematic submodule LeanManufacturing supported by e-technologies Thematic submodule Rapid Designing & Prototyping Thematic submodule E-methods in logistics Thematic submodule Management systems for quality improvement Thematic submodule Inter-organizational productivity improvement CEE/NIS Country pages – national language versions
CONCLUSIONS: • Sustainable Innovation for Productivity Growth • Strengthening Investment and Outsourcing Positions • Conformity with International Standards and Technical Regulations for Trade • Promoting Interregional and Cross-border Partnerships
CONTACT ADDRESS: Ouseph Padickakudi Industrial Development Officer Industrial Promotion and Technology Branch UNIDO Wagramerstrasse 5 1220 Vienna Tel: +43-1-26026 3693 Fax: +43-1-26026 6805 E-mail: O.Padickakudi@unido.org website: http://www.unido.org