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Wire Watch 2006. Prepared by the Pennsylvania Associated Press Managing Editors for state AP members and staffers. Second year for shorter survey Better survey of state AP’s photo coverage On-cycle stories charted during survey period for first time. What’s New in 2006?.
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Wire Watch 2006 Prepared by the Pennsylvania Associated Press Managing Editors for state AP members and staffers
Second year for shorter survey Better survey of state AP’s photo coverage On-cycle stories charted during survey period for first time What’s New in 2006? Highlights of 2006 survey • Satisfaction ratings, member contributions and use • Chart value and use of AP’s special projects • Survey national AP areas for second year
14 < 20,000 25 = 20 to 75,000 5 > 75,000 Nearly 2/3 of all newspapers responding were AM-cycle newspapers Of 44 newspapers responding Newspapers per circulation • 15 completed survey via mail • 29 completed survey via the Web
Overall satisfaction with AP • Historic low / 1997 / 56% • Historic high / 2001 / 92% • This Year? Rated at 91% • This is 5% higher than last year.
Increases in members’ satisfaction by category • Pennsylvania legislation (Up 13%) • Pennsylvania courts (Up 13%) • Sports news (Up 6%) • Pennsylvania politics (Up 4%) • Spot/Breaking news (Up 4%) • Election night coverage (Up 3%) • Sports features (Up 1%)
Decreases in members’ satisfaction by category • Coverage by neighbors (Down 37%) • State business coverage (Down 8%) • Enterprise reporting (Down 7%) • Sunday advances (Down 5%) • Request response (Down 4%)
Photography / Good things • College sports (75% satisfaction) • Pro sports (86% satisfaction) • Request response (80% satisfaction) Photography / What can we do? • Photo/story coordination (52%) • Spot news photos (50%) • Multi-photo features (34%) • Spot news by members (32%) • High school sports (20%) • Photos of my region (12%)
National AP / Overall satisfaction • Sports (93%) • Election night (86%) • Enterprise/Advance (85%) • Health (84%) • War on Terror (79%) • Stories for ages 18-35 (37%)
AP Projects / Most important • Accessing public records (97%) • FOI project (97%) • Act 72/Opting In or Out (95%) • Voices of the Wounded (78%) • Inside PA County Jails (71%) • Colleges at crossroads (71%) • Trouble underground (69%) • The Susquehanna River (68%) • Pennsylvania Outdoors (66%)
AP Projects / What we used most • Smaller newspapers used Act 72, Accessing public records and the FOI project in full most often • Medium newspapers used the FOI project and Accessing public records in full most often • Large newspapers used Inside PA County Jails in full most often
Member contributions • Members provided fewer stories, but more photographs than last year • The turn-around percentage for stories moved to the wire for use declined by 8% • Seven newspapers provided 10 stories on-cycle during the survey period
Ideas from the survey • Getting all newspapers to contribute to the AP report • Coverage of state legislature actions (re: pay raise; tax reform) • Coverage of rollout of gambling across the state • Can it be addressed? Photo/story coordination; member contributions.
How to use this report • Pass the Wire Watch report around among your staff. • Check your own contributions and their use (particularly on-cycle contributions). • Check up on your neighbors’ contributions of photos, stories. • Talk with Sally and others at AP about any concerns you have.
Next year’s survey • Chart stories and photographs taken by AP directly from member Web sites • Continue to watch on-cycle submissions • Host survey on PAPME’s web site • Other suggestions?
Thank you • Members of the PAPME Wire Watch committee – Dave Troisi, Bob Heisse and Harry Dietz – for editing the work. • Ray Shaw and the Lancaster Intelligencer Journal for printing the report. • Sally Hale and the staff at state AP for compiling statistics and providing feedback. • Samantha Dellinger and Chris Glass at the York Daily Record/Sunday News for designing the report.
To get another copy • Email me at tsickler@ydr.com if you need additional copies in .pdf form