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The Mind Doesn’t Matter. The Assumptions of the Behaviorist. Learning. Learning is a relatively permanent change in behavior which occurs as a result of experience. The learning is a result of the relationship between behavior (response) and events (stimuli). Assumptions.
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The Mind Doesn’t Matter The Assumptions of the Behaviorist
Learning • Learning is a relatively permanent change in behavior which occurs as a result of experience. • The learning is a result of the relationship between behavior (response) and events (stimuli)
Assumptions • Parsimony - Occam's Razorone should not increase, beyond what is necessary, the number of entities required to explain anything • Associationism -the doctrine supported by Aristotle, Hume and others that mental processes are based on forming connections between ideas or events.
John Locke and J.S. Mill • “reward and punishment … are the spur and reins whereby all mankind are set on work, and guided.” • Today we talk about the “carrot and the stick”
The Pioneers • Ivan Pavlov (1849-1936) • Edward L. Thorndike (1874-1949) • John B. Watson (1878-1958) • B. F. Skinner (1904-1990)
Ivan Pavlov • Discovered “Classical Conditioning” • Was a Russian physiologist who discovered a link between reflexes and an “anticipatory response”.
Classical Conditioning Also known as a neutral stimulus
Assignment • Find an advertisement from any newspaper or magazine. • Examine the conditioning techniques used. • Write a brief report on the elements. • Be prepared to be randomly selected to present your report. • Due Friday
Neutral Stimulus Unconditioned stimulus Unconditioned response Conditioned Stimulus Conditioned response Stimulus Generalization Stimulus Discrimination Extinction Spontaneous Recovery Key Terms in Classical Conditioning
Training • In the absence of training generalization will occur. • Stimulus Discrimination requires training • In some cases extinction will not occur.
John B. Watson • Conditioned Emotional Responses • Watson and Rayner with Little Albert • Conditioned Drug and Immune Responses
Little Albert • Neutral Stimulus = Rat • Unconditioned (al) stimulus = Loud Noise • Unconditioned(al) Response = fear • Conditioned Stimulus = Rat • Conditioned Response = Fear