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Northwest ENERGY STAR ® Homes [Presenter Name, Company] | [Date]

Northwest ENERGY STAR ® Homes [Presenter Name, Company] | [Date]. AGENDA Why ENERGY STAR certified homes? Program overview & history Northwest ENERGY STAR Homes program Program features & savings Builder & buyer benefits The future of energy-efficient homes. WHERE IS THE MONEY GOING?.

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Northwest ENERGY STAR ® Homes [Presenter Name, Company] | [Date]

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  1. Northwest ENERGY STAR® Homes [Presenter Name, Company] | [Date]

  2. AGENDA • Why ENERGY STAR certified homes? • Program overview & history • Northwest ENERGY STAR Homes program • Program features & savings • Builder & buyer benefits • The future of energy-efficient homes

  3. WHERE IS THE MONEY GOING?

  4. HOME ENERGY BILL BREAK-DOWN Average home energy consumption: Source: http://www.portlandgeneral.com/residential/energy_savings/getting_started/default.aspx

  5. ENERGY STAR CERTIFIED HOMES HOW CAN WE REDUCE THOSE COSTS & SAVE ENERGY? ENERGY STAR for Homes is an energy-efficient home program based on building science & best construction practices. • 15% more efficient than homes built to state energy codes • Third-party verified • Voluntary • Improves whole-home performance

  6. WHAT IS ENERGY STAR?

  7. A BRIEF HISTORY Let’s start with a little background Who? ENERGY STAR began as a joint program of the Environmental Protection Agency (EPA) & Department of Energy (DOE) What? The voluntary labeling program was designed to identify and promote energy-efficient products, and over time, practices Why? The program is designed to help us all save money and protect the environment through energy-efficient products and practices

  8. A BRIEF HISTORY • 1995 • EPA launches ENERGY STAR certified new homes that are more efficient than the energy code 2002 More than 100,000 new homes have earned the ENERGY STAR label nationwide • 2009 • Certified homes surpass 1M mark; 17% of all homes nationwide • 1996 • DOE joins the team in with the intro of household appliance labeling • 1992 • EPA introduces the first ENERGY STAR qualified product line, personal computers & monitors Saving enough energy to power more than 20 million homes Removing the emissions equivalent to those from 25 millions vehicles Helping save Americans $14 billion Source: “Green Begins with ENERGY STAR Blue,” EPA, 2008: http://www.energystar.gov/ia/new_homes/Green_Begins_with_ENERGYSTAR_Blue.pdf>

  9. ENERGY STAR IN THE NORTHWEST BUT THE NORTHWEST IS A LITTLE DIFFERENT… Different climate Different building codes Different market trends

  10. WHAT IS NORTHWEST ENERGY STAR HOMES?

  11. ENTER NORTHWEST ENERGY STAR HOMES… THE NORTHWEST ENERGY STAR HOMES PROGRAM Encouraging the construction of homes to ENERGY STAR standards specifically designed for the Northwest. It has been operating as a four-state regional initiative in Idaho, Montana, Oregon and Washingtonsince 2005.

  12. NORTHWEST ENERGY STAR HOMES Northwest Energy Efficiency Alliance (NEEA) is a non-profit organization using the market power of the region to accelerate the innovation and adoption of energy-efficient products, services and practices. NEEA is supported by & collaborates with the Bonneville Power Administration, Energy Trust of Oregon and over 100 Northwest utilities. WHO IS PROVIDING THIS CUSTOM PROGRAM? The specifications, incentives, trainings, marketing…

  13. NORTHWEST ENERGY STAR HOMES THE EVOLUTION The following program support has been provided, past and present, to set the stage for builder success with ENERGY STAR for homes: 2012 2010 2008 2005

  14. NORTHWEST ENERGY STAR HOMES WHERE ARE WE TODAY? REALTOR training begins 54% consumer awareness 4.3% market share V3 ENERGY STAR 2007 2009 2011 2005 2012 2006 2008 2010 19% consumer awareness 15.4% market share CONSUMER marketing begins 10,000 certified homes 20,000 certified homes 433Number of active builders in the program (2012) 20,000+Northwest certified homes (through 2012) 52,560,000 kWh of energy saved (through 2012)

  15. ENERGY STAR CERTIFIED HOMES • HOW DOES NORTHWEST ENERGY STAR HOMES COMPARE TO CODE? • Remains at least 15% more efficient than current state codes • When codes go up, ENERGY STAR goes up 15% above that • Makes it easy to comply with energy codes and adapt to code increases

  16. ENERGY STAR CERTIFIED HOMES ELEMENTS OF “GREEN” LABELS • RESOURCE EFFICIENCY • Site Planning • Water 3 • Materials • Renewables • INDOOR ENVIRONMENT • Bulk Moisture • Radon • Materials 2 • Pest Control • Ventilation • Combustion Safety When building “green”, it pays to start with measures that affect energy usage as a baseline. • ENERGY EFFICIENCY • Envelope • HVAC 1 • Lighting • Appliances

  17. PROGRAM FEATURES & SAVINGS

  18. 2 5 4 3 1 6 PROGRAM FEATURES WHOLE HOUSE APPROACH Improved Insulation Appliances & Lighting Tight Construction Water Heating & Fixtures Windows & Doors HVAC Equipment

  19. PROGRAM FEATURES 1.WINDOWS & DOORS • Low U-value windows • ENERGY STAR qualified doors 4.APPLIANCES & LIGHTING • ENERGY STAR qualified lighting • ENERGY STAR appliances: • Dishwashers • Ceiling Fans • Exhaust Fans

  20. PROGRAM FEATURES 2.TIGHT CONSTRUCTION & AIR SEALING • Reduces thermal bridging • Keeps out allergens, insects, rodents • Reduces HVAC loadrequirements 3.IMPROVED INSULATION • Increases efficiency levels • Proper installation prevents energy waste and reduces noise

  21. PROGRAM FEATURES 5. HIGH-EFFICIENCY HOT WATER SYSTEMS Conventional Tankless Solar Hot Water Heat Pump Water Heater

  22. PROGRAM FEATURES • 6. HIGH-EFFICIENCY HEATING SYSTEMS Ductless heating & cooling system Gas Furnace Heat Pump

  23. PROGRAM FEATURES • QUALITY ASSURANCE • Program oversight ensures and enforces quality • THIRD-PARTY TESTED & VERIFIED • Every builder works with an independent, third-party Verifier to ensure each home meets the program requirements • Ensures required measures are used &installed properly • Measures performance by testing the actual leakage from ductwork & the thermal enclosure • Provides technical support & building science expertise • Coordinates the administration process of certification

  24. BUILDER & BUYER BENEFITS

  25. WHY BUILD ENERGY STAR? • THE BUILDER ADVANTAGE • Consumer demand for energy efficiency is on the rise • 84% brand awareness for ENERGY STAR label • Competitive advantage; tool for differentiation • Certified energy-efficient & green homes sell faster, for more money • Staying ahead of state code reduces costs when codes change (and they do change) • Heightened attention to detail and third-party verification results in reduced customer call-backs • Program participants have access to technical and marketing support

  26. WHY BUILD ENERGY STAR? • CONSUMER DEMAND KEEPS RISING* • 91% of consumers surveyed by NAHB say they want a whole-house ENERGY STAR rating in their next home • Mortgage default risks are on average 32% lower in ENERGY STAR certified homes (this percentage increases as energy efficiency increases due to lower operating costs) • Certified energy-efficient & green homes sell faster, for more money • Seattle certified homes sold at a price premium of 9.6% • Portland certified homes sold for 3% to 5% more and 18days faster • *Sources: NAHB, What Home Buyers Really Want (2002); Earth Advantage Institute, Certified Home Performance study (5/2009); Institute for Market Transformation, Home Energy Efficiency and Mortgage Risks research report (March 2013)

  27. WHY BUILD ENERGY STAR? TRUSTED BRAND, WIDELY RECOGNIZED

  28. WHY BUILD ENERGY STAR? MARKETING TOOLS Sales collateral, advertising templates& messaging

  29. WHY BUY ENERGY STAR? • THE BUYER ADVANTAGE • Program Requirements: • Better envelope & insulation, better windows & doors, better heating and cooling • Fewer air leaks, well-sealed envelope & ducts • Home double-checked by an independent, qualified Verifier • Overall less energy used • Homeowner Benefits: • Fewer drafts, more comfort • Cleaner indoor-air • Peace of mind, lower maintenance • Lower energy bills = = = =

  30. THE FUTURE OF ENERGY-EFFICIENT HOMES

  31. LOOKING FORWARD THE WAY WE BUILD GETS UPGRADES TOO • New products are developed and/or become available in the market • Existing products undergo improvements in performance & functionality • Steps taken today, large or small, will decrease the costs to make these improvements down the road.

  32. LOOKING FORWARD ADVANCED PERFORMANCE SAMPLE MEASURES Spray foam insulation Triple-pane windows Improved air-barrier Advanced framing, double wall, ICFs Ductless heat pumps Heat recovery ventilators Heat pump water heaters LED lighting

  33. Thank You! For more information contact: info@northwestenergystar.com Visit northwestenergystar.com for more resources

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