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Coca-Cola is a global leader in the beverage industry

Coca-Cola is a global leader in the beverage industry. Number of worldwide employees: 146,200 Percent of world’s population that recognize the Coca-Cola logo: 96% Number of coke bottles sold each day: 1.8 billion Number of worldwide Coke bottling companies: 275

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Coca-Cola is a global leader in the beverage industry

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  1. Coca-Cola is a global leader in the beverage industry

  2. Number of worldwide employees: 146,200 Percent of world’s population that recognize the Coca-Cola logo: 96% Number of coke bottles sold each day: 1.8 billion Number of worldwide Coke bottling companies: 275 Total number of Coca-Cola products: 3500 Annual Revenue: $47.51 billion

  3. History : • John Pemberton • Cocaine Free

  4. Key of Success • Marketing • Innovation • Globalization

  5. Headquarter Midtown Atlanta, Georgia Headquarter In midtown Atlanta

  6. Muhtar Kent CEO of The Coca-Cola He was born in 1952 in NY. Turkish-American. In 1978, he toured the country in trucks to sell Coca-Cola. In 2009, he became CEO.

  7. Independent auditors Constantly monitor TV ad placement Online marketing Emerging markets like Brazil, China, and India

  8. Water Stewardship Healthy and Active Lifestyles Community Recycling Education

  9. Facts About Coca-Cola That Will Blow Your Mind • The iconic American brand is recognized instantly around the globe and sold in more than 200 countries. • Coca-Cola spends more money on advertising than Microsoft and Apple combined. • The average Mexican drinks more Coke products than the average American, British, Indian, and Chinese combined. • Coke uses 300,000 tons of aluminum for its cans every year just for its US operations. That’s equal to 17.4% of what the entire US aluminum industry products.

  10. Thank you

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