Some of your compelling quotes

2. Some of your compelling quotes “The greatest gift of being a POW was fainting.”

3. Some of your compelling quotes “You’re here to fly, fight and that’s it.”

4. Some of your compelling quotes “I became a supply sergeant because I would always buy the captain a Dr. Pepper. In those days it only cost $.05.”

5. Some of your compelling quotes “Americans are so lucky and very spoiled.”

9. Main types of interviews • In-person interview

10. Main types of interviews • In-person interview • Phoner

11. Main types of interviews • In-person interview • Phoner • Email

12. Main types of interviews • In-person interview • Phoner • Email • Scrum (lots of people on one interviewee)

13. Setting up the interview • Homework

14. Setting up the interview • Homework • Who are the sources and the best way to reach them: live, phoner or email?

15. Setting up the interview • Homework • Who are the sources and the best way to reach them: live, phoner or email? • Ask if photos are allowed if needed

16. Prep for interview • Don’t waste people’s time on facts you should know: correct spelling of company name, politician’s background, etc.

17. Prep for interview • Don’t waste people’s time on facts you should know: correct spelling of company name, politician’s background, etc. • Write out questions or topics

18. Barbara writes out 500 questions!

19. Prep for interview • Don’t waste people’s time on facts you should know: correct spelling of company name, politician’s background, etc. • Write out questions or topics • How you phrase your questions will affect the answers you get: “Don’t you think that Sarasota should spend more money on the homeless?” vs “What, if anything, should Sarasota do to help the homeless?”

20. Dress appropriately for interview

21. During interview • If you’re relaxed, source will be relaxed

22. During interview • If you’re relaxed, source will be relaxed • You’re in charge

23. During interview • If you’re relaxed, source will be relaxed • You’re in charge • Start with basics

24. During interview • If you’re relaxed, source will be relaxed • You’re in charge • Start with basics • Keep questions simple, rather than multi-faceted

25. During interview • If you’re relaxed, source will be relaxed • You’re in charge • Start with basics • Keep questions simple, rather than multi-faceted • Ask open-ended questions! Avoid those that can be answered “yes” or “no.”

26. During interview • If you’re relaxed, source will be relaxed • You’re in charge • Start with basics • Keep questions simple, rather than multi-faceted • Ask open-ended questions! Avoid those that can be answered “yes” or “no.” • Be sure questions get answered, especially with politicians

27. During interview, deux • Rephrase questions if you don’t get what you want or it’s unclear

28. During interview, deux • Rephrase questions if you don’t get what you want or it’s unclear • Ask follow-ups: How do you know that? Can you give me an example? What is the thought behind that?

29. During interview, deux • Rephrase questions if you don’t get what you want or it’s unclear • Ask follow-ups: How do you know that? Can you give me an example? What is the thought behind that? • Be flexible, follow the twists and turns

30. During interview, deux • Rephrase questions if you don’t get what you want or it’s unclear • Ask follow-ups: How do you know that? Can you give me an example? What is the thought behind that? • Be flexible, follow the twists and turns • Note the “color” facts

31. “Your purpose in conducting an interview is partly to get facts, but you also want color; you want anecdotes; you want quotes; you want material that will give readers an impression of the interviewee’s personality,” Max Gunther said.

33. Afterwards • Ask who else to contact

34. Afterwards • Ask who else to contact • Ask if you can call back later for more questions

35. Afterwards • Ask who else to contact • Ask if you can call back later for more questions • Thank your source

36. Afterwards • Ask who else to contact • Ask if you can call back later for more questions • Thank your source • Review your notes soon to be sure it’s all clear

37. On, off the record, on background • Different sets of ground rules for interviews

38. On, off the record, on background • Different sets of ground rules for interviews • The vast majority of interviews are “on the record”: everything is for publication

39. On, off the record, on background • Different sets of ground rules for interviews • The vast majority of interviews are “on the record”: everything is for publication • “Off the record”: information can’t be printed or used in any form

40. On, off the record, on background • Different sets of ground rules for interviews • The vast majority of interviews are “on the record”: everything is for publication • “Off the record”: information can’t be printed or used in any form • “On background”: can use stuff, but no attribution

41. On, off the record, on background • Different sets of ground rules for interviews • The vast majority of interviews are “on the record”: everything is for publication • “Off the record”: information can’t be printed or used in any form • “On background”: can use stuff, but no attribution • Make sure you and source agree on rules… before interview begins

42. Famous journo fails

44. Quotations • Essential to all media outlets… add color and other voices to your stories

45. Quotations • Essential to all media outlets… add color and other voices to your stories • After you’ve done all your interviews, now the fun begins… how do you use the material you’ve got?

46. Types of quotes

47. Types of quotes • Direct quote: word for word what a source told you. Begins and ends with quotation mark. Requires an attribution. Reserve for color, prominence and relevancy. “I’ve attended many different schools and Learning & Families’ teachers are the absolute bomb,” said Malia Obama. “I’m especially crazy about my Constitutional literacy class.”

48. Types of quotes • Indirect quote: AKA paraphrase. You summarize what a person told you. Don’t use quote marks or exact words. Necessary because people fumble around with words or you can just say it better than they can. Presidential daughter Malia Obama believes that Learning & Families teachers far surpass those of the 14 other schools she’s attended.

49. Types of quotes • Partial quote: You just grab a phrase or a few words and stick them in quote marks. Handy for highlighting rambling speakers. Don’t “overuse” them. First Daughter Malia Obama said Learning & Family teachers are “way cool” compared to the “total losers” she had at both private and public schools.

50. Types of quotes • Dialogue: Word for word discussion between two people. Use sparingly. “LAF is better than a One Direction concert,” Malia Obama said. “Spot on girlfriend,” Kristen Stewart agreed. “I learned all my acting chops from my journalism teacher.”