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Newsbrand followers visit and post on Twitter more often. Source: You Gov January 2014 Base: Follow newspaper brands inc sub-brands (489) Do not follow (510).
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Newsbrand followers visit and post on Twitter more often Source: You Gov January 2014 Base: Follow newspaper brands inc sub-brands (489) Do not follow (510) 40% of followers agree that “I check Twitter frequently to see what’s going on with my favourite newspaper brands” – ¼ of them agree strongly with this statement