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What are the Common Trends Across the Country for Church Giving and How Does It Relate to Us? NSAC Convention – October 4, 2011 Department of Endowments Includes Info from Lake Institute on Faith & Giving Richard Lee Klopp , Indianapolis, Indiana. Stated Reasons for Giving to Church.
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What are the Common Trends Across the Country for Church Giving and How Does It Relate to Us? NSAC Convention – October 4, 2011 Department of Endowments Includes Info from Lake Institute on Faith & Giving Richard Lee Klopp, Indianapolis, Indiana
Reasons People Give… “When I first started working with nonprofits other than churches, I noticed one glaring difference. Nonprofits understood why people give. … and I realized that neither I nor the churches had any idea how donors think or why they act the way they do.” J. Clif Christopher, Not Your Parent’s Offering Plate: A New Vision for Financial Stewardship, 2008
The Generations: Generational Groups, Total Population and Percentage Giving to Religion Source: Charitable Giving Research Study, Barnabas Foundation, 2010
Generational Differences in Charitable Giving and in Motivations for Giving, a report prepared for Campbell & Company, by the Center on Philanthropy at Indiana University, 2008
The Paradigm Shift in Religious Giving • Moral Obligation • Institutions are to be Trusted • Giving is a Contribution • Fundraising is Raising Money • Incomes Sources are Limited • Donor Cultivation • Institutional Trust must be Earned • Giving is Creating Change • Fundraising is Nurturing Generosity • Income Sources are Diverse The Old ParadigmThe Emerging Paradigm
Laws of Fundraising • If you don’t ask you don’t get. • Fundraising is a team sport. • Fundraising is “a journey not a destination.” • It’s not magic but it is about the magic in your heart.