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ESRA (E-Survey of Road Users’ Attitudes) Behaviour Management – Global

ESRA (E-Survey of Road Users’ Attitudes) Behaviour Management – Global. Wouter Van den Berghe - Research Director, Vias institute , Belgium Joing The Dots Conference, March 5th, 2019 London. Background. Monitoring road safety situation. Accident statistics. Road side survey.

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ESRA (E-Survey of Road Users’ Attitudes) Behaviour Management – Global

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  1. ESRA (E-Survey of Road Users’ Attitudes)Behaviour Management – Global Wouter Van den Berghe - Research Director, Viasinstitute, Belgium Joing The Dots Conference, March 5th, 2019 London

  2. Background

  3. Monitoring road safety situation Accident statistics Road side survey Survey research self-reportedbehaviour; attitudes; opinions observedbehaviour

  4. ESRA International network • Coordinator: Vias institute • 46 countries – 6 continents Aim & objectives • Provide scientific support for road safety policy at national and international level • Make internationally comparable data available on the current road safety situation in countries all over the world • Develop a series of reliable, cost-effective and comparable road safety performance indicators • Develop time series on road safety performance

  5. Monitoring road safety situation using questionnaire surveys Motivational models illuminate underlaying factors explaining a certain behaviour Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T

  6. ESRA2 consortium

  7. ESRA methodology • Online survey using internet panels to have a representative set of the population • Identical method and questionnaire across all countries (in national language • Funding: partners’ own resources (or sponsors) • Calculation of regional and national means

  8. ESRA main topics & themes(over 200 variables collected)

  9. ESRA questionnaire – theoretical model & concepts Risk perception Q17 Personal acceptability Q14 Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T Attitudes towards the behavior Q15 Behavioral Beliefs Normative Beliefs Subjective Norm Intention Q15 Behavior Q12 Perceived acceptability of others Q13 Perceived descriptive norm (of friends) Q15 Habits Q15 Control Beliefs Perceived Behavior Control Self-efficacy Q15

  10. ESRA1 – Examples of some of the results

  11. Subjective safety per road user type (ESRA1_38) Mean on an 11-point scale – ‘very unsafe’ 0-10 ‘very safe’

  12. Self-declared behaviour in traffic (ESRA1_38) % at least once in past 12 months % (almost) always past 12 months

  13. Self-declared behaviour in traffic per country (ESRA1_38) % at least once in past 12 months % (almost) always in past 12 months 25.02.2019

  14. Support for road safety policy measures (ESRA1_38) Support (%) 18

  15. ESRA1 output - www.esranet.eu • 3 key reports (one per wave) • 6 Thematic reports • Speeding • Driving under the influence of alcohol and drugs • Distraction and fatigue • Seatbelt and child restraint systems • Subjective safety and risk perception • Enforcement and support for road safety policy measures • 25 Country fact sheets • National datasets for ESRA members • International database for ESRA core group • Scientific articles, national reports, conference presentations …

  16. ESRA2 upcoming outputs - www.esranet.eu • Key results (June 2019) • Overall report (March 2020) • 15 Thematic reports: • Country fact sheets • Infographics • ESRA2 symposia (June 2019) and conference (March 2020) • National datasets for ESRA members • International database for ESRA core group • Scientific articles, national reports, conference presentations …

  17. For further information, contact Uta Meesmann - uta.meesmann@vias.be Katrien Torfs - katrien.torfs@vias.be Wouter Van den Berghe - wouter.vandenberghe@vias.be

  18. Thankyouforyour attention !

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