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U.S. Commercial Service. International Buyer Program DistribuTECH 2015 Exhibitor Roundtable July 9, 2014 Mark Wells, IBP Project Officer, Washington, D.C. Contact: Mark.Wells@trade.gov , Tel: (202) 482-0904. International Buyer Program.
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U.S. Commercial Service • International Buyer Program DistribuTECH 2015 • Exhibitor Roundtable • July 9, 2014 • Mark Wells, IBP Project Officer, Washington, D.C. • Contact: Mark.Wells@trade.gov, Tel: (202) 482-0904
International Buyer Program • IBP Mission: Connecting U.S. companies with overseas buyers to produce U.S. exports. “Behind every export is a job and a family”. • Producing Buyer/Seller meetings that increase export partnerships and export sales. • International Business Center: • Lounge, Refreshments, B2B meetings, Translators, Export Counseling. • Offers “complimentary” export programs that maximize U.S. exhibitors’ export sales. • IBP Team includes I&A Industry Analyst that understands the U.S. and global Smart Grid and T&D sectors. • IBP Project Officer Contact: Mark.Wells@trade.gov
Export Counseling • U.S. Department of Commerce and U.S. State Department staff provides country-specific export market advice. • Obtain market-entry strategies and assistance in locating overseas distributors and sales representatives. • What overseas trade events should you be exhibiting at? • Learn from EXIM Bank and USTDA about export financing and other export programs to increase your overseas business. • Counseling sessions are held at your booth or in the International Business Center (e.g. for larger groups). • Questions, contact Mark.Wells@trade.gov
Showtime Program • One-on-One meetings with U.S. Department of Commerce and U.S. State Department delegation leaders and export partners (EXIM Bank, USTDA). • U.S. exhibitors discuss overseas market-entry strategies and potential markets and sales for their products/services. • Delegation leaders introduce their delegates to you to increase export business partnerships and sales. • Meetings last 20-30 minutes and can be held at your booth, or in the International Business Center (e.g. large groups). • Questions, contact Mark.Wells@trade.gov
IBP Posts Recruiting Buyers Angola Russia Austria/Germany South Africa Brazil South Korea Canada Sweden/Nordic Region Ethiopia Turkey France United Arab Emirates India United Kingdom Japan Zambia Mexico And More Countries Netherlands Questions, contact Mark.Wells@trade.gov
B2B Matchmaking Meetings • IBP buyers use the U.S. Export Interest Directory for B2B, then use exhibitor tools: Exhibitor List Index search, Interactive floorplan and Exhibitor Profiles in the Show Directory. Get listed in the EID to maximize your B2B sales prospects. They cannot find you if you are not listed! • B2B meetings are held at your booth or in the International Business Center. • Mark Wells can make pre-show and onsite introductions to the delegation leaders, who can also introduce you to their buyers. • Questions, contact Mark.Wells@trade.gov
U.S. Export Interest Directory • U.S. exhibitors provide contact information, overseas buying interests (e.g. seeking distributors, sales representatives, direct sales, etc.) and list 5-10 export countries of interest. • EID is provided to international attendees/buyers. • EID is an excellent sales tool to increase overseas sales. • EID listing is “complimentary” for U.S. exhibitors. • EID creates opportunities for U.S. exhibitors to connect with prospective customers, pre-show, onsite, and post-show. • Questions, contact Mark.Wells@trade.gov
U.S. Export Interest Directory • Canary Labs, Inc. . • 195 Bean Hill Road • Martinsburg, PA 16662 • Company Official at DistribuTECH: Ed Stern • Email: estern@canarylabs.com; Telephone: +1 (814) 793-3770 • Exporting Status: Currently Exporting • Products and Services: Canary Enterprise Historian, TrendLink, • InfoLink, AxiomTrend and TrendReporter • Interests: Direct Sales and Overseas Agents/Distributors • Countries of Interest: Argentina, Australia, Brazil, China, France, Norway, Russia, Sweden and United Kingdom
Results: DTECH14 • IBP recruited 16 buyer delegations, over 180 buyers from major markets, including: Angola, Brazil, Canada, India, Turkey, United Arab Emirates, and the United Kingdom. • IBP organized over 2,100 B2B matchmaking meetings between IBP delegates and U.S. exhibitors. • IBP organized over 230 Showtime meetings with over 38 U.S. exhibitors. • IBP partnered with U.S. Trade and Development Agency and USDOC: Istanbul office, to organize over 800 meetings with U.S. exhibitors.
Summary • IBP participation offers U.S. exhibitors and other U.S. companies Outstanding opportunities to meet overseas buyers, potential sales reps/distributors, delegation leaders, USDOC and State Dept. staff and other export partners. • Opportunities to make overseas connections at IBP export programs at the show. Connections that can lead to export partnerships and sales opportunities. • Mark Wells, IBP Project Officer, is your go-to person. He can make the introductions to the delegation leaders; the key players who know the markets & buyers in your target markets. Questions, contact Mark.Wells@trade.gov