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Would Macy’s Scan Gimbels?

Would Macy’s Scan Gimbels?. Competitive Intelligence and RFID. Ross Stapleton-Gray, Ph.D., CISSP Stapleton-Gray & Associates, Inc. EPC Adoption – Phase 1. EPC Adoption – Phase 2. EPC Adoption – Phase 3. Some Issues. Item-level tagging... really? Killing tags – who’ll actually do it?

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Would Macy’s Scan Gimbels?

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  1. Would Macy’s Scan Gimbels? Competitive Intelligence and RFID Ross Stapleton-Gray, Ph.D., CISSP Stapleton-Gray & Associates, Inc.

  2. EPC Adoption – Phase 1

  3. EPC Adoption – Phase 2

  4. EPC Adoption – Phase 3

  5. Some Issues • Item-level tagging... really? • Killing tags – who’ll actually do it? • Recoding, and other tricks

  6. Look what I see... “The information economy, between retailer and manufacturer, and with points in between, may prove interesting. While RFID may allow for every product to generate a stream of data points, those data are in the hands of those fielding the readers.” From “Scanning the Horizon: A Skeptical View of RFIDs on the Shelves,” Stapleton-Gray & Associates, Inc.

  7. For further thoughts... Ross Stapleton-Gray ross@stapleton-gray.com P.O. Box 7615 Berkeley, CA 94707-0615

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