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Sustainability Makes Cents. Jo-ell Carson Communications Director Greater Madison Chamber of Commerce Follow @ madisonbiz Like Greater Madison Chamber of Commerce. Our Presenter. Program Manager, Sustainable Business Initiative More than 5 years with Wisconsin DNR
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Sustainability Makes Cents • Jo-ell Carson • Communications Director • Greater Madison Chamber of Commerce • Follow @madisonbiz • Like Greater Madison Chamber of Commerce
Our Presenter • Program Manager, Sustainable Business Initiative • More than 5 years with Wisconsin DNR • Field Ecologist in Ecuador Annemarie Kalson Sustain Dane
SUSTAINABILITY MAKES CENTS Annemarie Kalson Program Manager Sustainable Business Initiative
SUSTAIN DANE • AT HOME • Badger Bioneers Conference, December 12-13 @ Union South • Eco-Salons • Live Forward Club • Northwest Earth Institute Study Circles • AT SCHOOL • MMSD’s Sustainability Plan • Mpower School ChaMpions Program • GROW Coalition • Badger Rock Middle School • AT WORK • Mpower Business ChaMpions Program • Sustainable Business Network
HOW DO WE DEFINE ‘SUSTAINABILITY’? • ‘Sustainability’ is… • …meeting the needs of the present without compromising the ability of future generations to meet their own needs. • - UN World Commission on Environment and Development • Do unto those downstream what you would have those upstream do unto you. • - Wendell Berry
“The Big Problem is nothing more or less than the sum total of countless little everyday choices, most of them made by us…” • Michael Pollan
MPOWER BUSINESS CHAMPIONS PROGRAM • 50 + organizations since 2009 • 150+ projects completed • $800,000 & 14,000 tons C02 emissions saved annually
THE MPOWER PROGRAM IS THE LINK BETWEEN YOU AND COMMUNITY RESOURCES
MPOWER RESOURCES • EPA; Energy Star Portfolio Manager • Energy Stewards Web Platform • Energy Efficiency Support • Focus on Energy • Dane County Clean Air Coalition • Rideshare, Etc. • B-Cycle • Madison Metro • EnAct • FairShare CSA Coalition • UW-Extension
MEASURE LEARN MPOWER CHAMPIONS PROGRAM: KEY COMPONENTS CONNECT ACT TRACK $AVE
MPOWER BUSINESSES COMMITT TO: • Providing Sustain Dane with 3 years of utility data • Participation of entire Mpower Team in at least 2 meetings with Sustain Dane staff • Holding Mpower Team meetings regularly • Attendance of 2 or more Team members at monthly Lunch and Learn events • Meeting with advisors and consultants provided by the program at no cost • Update resource use (electricity, gas, water) in Energy Stewards Web Platform • Implementing 5 Mpower Projects
SUSTAINABILITY = MORE MONEY + HAPPIER EMPLOYEES
ZDA, INC • Used Kill-A-Watt to baseline office electricity use • Increased knowledge led to behavior change • ZDA saw their lowest energy bill in 3 years this July
EZ OFFICE PRODUCTS • Installed an employee garden: spring 2012 • Employees and relatives volunteered time and donated materials • Bonding process built camaraderie
ISTHMUS ENGINEERING AND MANUFACTURING • Sold 250 LED light bulbs to employees ($10 to benefit local high school engineers club) • CO2 emission reduction of 25 tons • Greater impact (and less $) than 10 kW solar PV system
DESIGNCRAFT ADVERTISING • Tracked when employees biked, carpooled, or bused to work • Rewarded miles with money to be used at local bike shop • Engaged employees, decrease company’s carbon footprint
$800,000 saved annually OUR VISION IS FOR EVERY BUSINESS TO HAVE A ‘SUSTAINABILITY MAKES CENTS’ STORY MORE THAN $800,000 SAVED ANNUALLY
7 TIPS TO CREATING A SUCCESSFUL GREEN TEAM 1. SECURE UPPER MANAGEMENT SUPPORT
3. DEFINE THE SCOPE OF YOUR WORK
4. MEET AT LEAST ONCE A MONTH
5. CREATE A 2 PRONGED COMMUNICATION PLAN
6. JUST DO SOMETHING
7. CELEBRATE AND RECOGNIZE YOUR CHAMPIONS
How will you use sustainability to reach your business goals? Annemarie Kalson annie@sustaindane.org 608-819-0689 www.sustaindane.org