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B.Lab and Patagonia: Champions of Social and Environmental Change

Alicia Darvall of B.Lab Australia and New Zealand is leading a global movement of businesses using their brand as a voice for change. B Corps like Patagonia strive to be best for the world, emphasizing social and environmental responsibility in commerce.

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B.Lab and Patagonia: Champions of Social and Environmental Change

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  1. Companies using their brand as a voice for changeAlicia DarvallExecutive DirectorB Lab Australia and New Zealand @BCorpANZ #bthechange

  2. B Lab is serving a global movement ofPeople Using Business as a Force for Good So that one day all companies compete to be Best for the World And society enjoys a shared and durable prosperity.

  3. The B Corporation certification • is to business what • Fair Trade is to coffee or • USDA Organic is to milk. • B Corps meet the highest standards of verified overall social and environmental • performance, • transparency, and • accountability

  4. Our mission is to reimagine commerce in ways that build a more fulfilling and lasting world. We are building a human, authentic and community centric global and local marketplace. ETSY.COM

  5. Internal Change

  6. PATAGONIA MISSION STATEMENT Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.

  7. Join Us: Lead a Movement “The B Corp movement is one of the most important of our lifetime, built on the simple fact that business impacts and serves more than just shareholders – it has an equal responsibility to the community and to the planet. Patagonia has been a 40-year experiment in what it means to be a responsible company, and becoming a B Corp has ensured that our experiment will keep pushing forward”. -- Patagonia CEO Rose Marcario.

  8. bcorporation.co.nz @BCorpANZ #bthechange Facebook.com/BCorpANZ

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