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GetDistinction!

GetDistinction!. Module 4 – Crafting Your Conversion Story. GetDistinction!. D ifference B etween S uccess And Failure. GetDistinction!. Your Story Must B e R eal, And I t M ust S how Y ou As A H uman. GetDistinction!. Start At The Beginning. GetDistinction!.

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GetDistinction!

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  1. GetDistinction! Module 4 – Crafting Your Conversion Story

  2. GetDistinction! Difference Between Success And Failure

  3. GetDistinction! Your Story Must Be Real, And It Must Show You As A Human

  4. GetDistinction! Start At The Beginning

  5. GetDistinction! Where You Were When You Started a. You want to write about the situation you found yourself in when you first started out b. The closer your story corresponds to that of your customer, the better c. Try to write down all the emotions you were feeling at the time

  6. GetDistinction! Didn’t Succeed At First (Tried And Failed) a. If you did figure it out instantly then say that, we must never lie in our story b. However, it is likely you failed a few times so write about those mistakes and trials c. What were you feeling at the time d. Did you think about giving up? e. What did your friends think of you?

  7. GetDistinction! Finally Found AWay (Breakthrough) a. Write about the first time you found what works. b. Was it down to hard work or just a fluke? c. How were you feeling when you realised? d. How did your friends react? e. What sort of results did you get?

  8. GetDistinction! Developed System (Made AProduct) a. Write about you documenting what you saw working. b. You didn’t want to go back to how you were so you wrote everything down c. When you saw the system on paper did you notice an improvement? d. What was your goal for the system?

  9. GetDistinction! Shared It With Others And They All Succeeded a. Write about how other people have used your solution. b. Your friends noticed a difference? c. Did you share it with anyone? d. How did you feel when they asked for help? e. Did you want them to succeed? f. Did they get the same results?

  10. GetDistinction! Now it’s your turn… a. Write about who you want to help now. b. Why are you sharing it with the world? c. What feeling do you get when you hear of someone’s success?

  11. GetDistinction! Now That We Have Our Template

  12. GetDistinction! Every Story Has A Plot Woe To Win - Reluctant Hero - Us vs. Them - David vs. Goliath - Drifter To Decision Maker - For a Better World - Casualty To Champion - Selfish To Selfless - Humble Awakening

  13. GetDistinction! ‘Customer Insights’ Previous/Current Clients – Notable Mentions In Media – Success Stories – Joint Ventures – Other Business Interests – Awards/Recognition

  14. GetDistinction! The Final Step Of Your Conversion Story Link Your Conversion Story To Your Drive, Your Purpose, Your Beliefs And Your Cause

  15. GetDistinction! In The Next Module I Will Define Maven Positioning

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