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ENERGY STAR International Developments. Countries Implementing ENERGY STAR. European Union - office equipment Canada - most products Japan - office equipment Taiwan - office equipment Australia - office equipment and Consumer electronics New Zealand - office equipment.
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Countries Implementing ENERGY STAR • European Union - office equipment • Canada - most products • Japan - office equipment • Taiwan - office equipment • Australia - office equipment and Consumer electronics • New Zealand - office equipment
Status of implementation - EU • Web site:http://energyefficiency.jrc.cec.eu.int/energystar/ index.htm • Outlines registration procedures, programme guidelines, and specifications (same as US) • There is mutual recognition between US and EU on ENERGY STAR Partners and qualified products
Status of implementation - EU • Program implementation occurs at the member state level • EU wide programmatic decisions made in conjunction with EU ENERGY STAR Board • Consists of member state reps, industry reps, and consumer group reps. • EC is planning an information campaign for January 2003.
Status of implementation - EU • Active involvement in office equipment spec revisions • Meeting in May 2002 to review monitor draft • EC and other EU reps on monitor test procedure development committee • Planning meeting in April on imaging equip. • EC contacts: • Andre Brisaer: andre.brisaer@cec.eu.int • Paolo Bertoldi: paolo.betoldi@cec.eu.int
Status of implementation - Canada • Mutual recognition of participating companies and qualifying products • To benefit from gov’t promotional efforts, mfrs must report a Canadian contact to NRCan Office of Energy Efficiency • NRCan cannot use the term “Partner” • Connotes an actual monetary exchange • Term “Participant” is used instead • NRCan contact: • Anne Wilkins: awilkins@nrcan.gc.ca
Canadian Survey Says... • In the absence of any government advertising or promotion, an omnibus survey, which polled 1,000 Canadians revealed that: • 13% of Canadians can identify the ENERGY STAR symbol without any prompting • 26% of Canadians, when prompted, can identify the ENERGY STAR symbol • Canadians have most commonly mentioned Computer equipment as the place where they’ve more often seen the symbol.
Promotion in Canada • Web site (www.oee.nrcan.gc.ca/energystar) • Advertising, co-ops and promotional activities • Marketing initiatives to directly to manufacturers and retailers • Development of agreements with organizations to promote Energy Star internally and externally • Incentives • Sales person training • Procurement initiative
Activities in other countries • Mexico • Interest in ENERGY STAR • air conditioners and refrigerators • promotion of office equipment • EPA & DOE are working with CONAE • China and Brazil • Work on harmonization with ENERGY STAR spec levels