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Value Based Insurance Design. Michael Chernew Feb 22, 2008. Portions of this research were funded by Pfizer and GSK. Two Concerns. High (and rising) Costs. Poor Quality. Premiums rose 87% since 2000* Response: Raise Copays Up 70% 2000 to 2005.
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Value Based Insurance Design Michael Chernew Feb 22, 2008 Portions of this research were funded by Pfizer and GSK.
Two Concerns High (and rising) Costs Poor Quality • Premiums rose 87% since 2000* • Response: • Raise Copays • Up 70% 2000 to 2005 • About 50% of time appropriate care is not delivered** • Response: • Disease Management • P4P *Kaiser Family Foundation/HRET: www.kff.org/insurance/ehbs092606nr.cfm **McGlynn et al The quality of health care delivered to adults in the United States. N Engl J Med 2003;348(26):2635-45 *** www.kaiserfamilyfoundation.org/insurance/7315/sections/upload/ehbs2005slides.pdf
Cost sharing reduces use $0 to <$10 $10 to <%20 >%20 Ellis JJ. J Gen Intern Med 2004;19:639-646.
Consumers do not respond to cost sharing as economists would like • Reductions in appropriate use same as for inappropriate use (Sui et al. 1986) • Lack of coverage is associated with worse outcomes • Effects concentrated on poor and chronically ill • Copays reduce use of preventive services • Copays reduce use of ‘valuable’ pharmaceuticals
Value Based Insurance Design • Reduce (or keep low) copays for high value services • For high value patients • Sources: • Fendrick, et. al American Journal of Managed Care, 2001 • Chernew. et al. Health Affairs. 2007 • Chernew. et al. Health Affairs. 2008
Source: Chernew, M.E., Rosen, A.B., Fendrick, A.M. “Rising out-of-pocket Costs in Disease Management Programs”. American Journal of Managed Care. 2006. 12: 150-155.
VBID Merits • Increase benefit per dollar spent in the health care sector • Use insurance design to make consumers behave as if they were better informed • Allows more efficient subsidization of low income patients • Not all care is subsidized, only valued care
Types of VBID • Targeting • By service • Pitney Bowes • Targeted service AND patient group • University of Michigan • Scope • Lower copays only • Lower high value, raise low value
Financial Costs of VBID • Greater use of high value services • Greater employer share of spending for high value services • Including the services that would have been used anyway • Administrative costs • Depends on design
Financing VBID • Target better • high risk patients • highly effective services with low baseline use • price responsive services • Offsets • Lower costs due to fewer adverse events • Productivity gains • Increase costs for other services • Low value • All others • Pass costs to employees in other ways
Saving money is not main objective • How do we finance health? • How do we enhance value?
Results from literature • Pitney Bowes • 6% decrease in overall diabetes costs • Savings exceeded $1 million • Asheville • Reduced annual, per participant, total cost for diabetes by $1,200 to $1,872 • Retired public employees in CA • 20% offset overall • 50% in highest spenders Source: Mahoney AJMC 2005; Cranor et al 2003; Gruber and Chandra, 2007
Intervention • A large employer lowered copays for selected medications in January 2005: • Ace/ARBs • Beta Blockers • Glucose control • Statins • Steroids • Copay reductions: • Generic: $ 5.00 $0 • Preferred Brand: $25.00 $12.50 • Non-Preferred Brand: $45.00 $22.50
Implementation • Implemented by an integrated care management firm Activehealth Management (AHM) • Identify consumers that would benefit but were not using meds and inform them • Exclude individuals with contra-indications
Perspective is key • Societal • Treat greater employer share for inframarginal prescriptions as a transfer (zero cost) • Appropriate for cost effectiveness analysis • Distributional issues dealt with separately • Firm • Treat greater employer share for inframarginal prescriptions as a cost
Financial impact • How much must compliance reduce non-RX costs to completely offset extra RX spending • Aggregate perspective: 17% • Employer perspective: 48% • Could break even with less effectiveness if: • Add in productivity gains • Add in disability savings • Target more effectively
VBID Summary • Higher copays lead to lower spending (even with offsets) • Because of this copays will rise • VBID allows firms to mitigate deleterious consequences • Allow firms to hit a cost target in a more efficient manner • Part of any strategy to improve quality or decrease costs • Targeted copay reductions will generate offsets • May offset some or all of increased drug use • VBID cannot be perfect, but imperfect may be better than non-existent