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India Organic Spices market was valued at around $ 200 million in FY 2020 and is forecast to grow at a heathy CAGR of 11% over the next five years predominantly due to increasing awareness regarding the harmful effects of chemicals, pesticides and additives. https://bit.ly/38hRVQC
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FY2015 – FY2025 INDIA ORGANIC SPICES MARKET FORECAST & OPPORTUNITIES www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING
Scope of Report Product of Interest (POI): Organic Spices The market for organic spices in India is expected to grow at a formidable rate until 2025. The market is expected to witness significant growth due to increasing inclination of people towards use of organic and natural ingredients in their food. India is a one of the biggest exporters of spices in the world. Moreover, increasing exports have also led to robust growth in the market. Additionally, government and NGOs are supporting and promoting the farming of organic spices owing to their goodness, by funding hem. This is also one of the major factors contributingto the growth of the market. Market Segmentation DISTRIBUTION CHANNEL TYPE Year Range Hypermarket/Supermarket • Basil • Grocery store/Convenience store • Garlic • Online • Ginger • Review Period Others • Turmeric • FY2015 – FY2018 Cumin • Base Year FORM Cinnamon REGION • Pepper FY2019 • Whole • North • Clove • Powdered • East • Estimated Year Cardamom • Seeds • West • FY2020 Others • Minced • South • Others • Forecast Period FY2021 – FY2025 2
Table of Contents S. No. Contents 1. Product Overview 2. Research Methodology 3. Impact of COVID-19 on India Organic Spices Market 4. Executive Summary 5. Voice of Customer 6. India Organic Spices Market Outlook 6.1. Market Size & Forecast 6.1.1. By Value & Volume 6.2. Market Share & Forecast By Type (Basil, Garlic, Ginger, Turmeric, Cumin, Cinnamon, Pepper, Clove, Cardamom, Others) 6.2.1. 6.2.2. By Form (Whole, Powdered, Seeds, Minced, Others) By Distribution Channel (Hypermarket/Supermarket, Grocery store/Convenience store, Online and Others) 6.2.3. 6.2.8. By Region (North, East, West, South) 6.2.9. By Company (FY2020) 6.3 Product Market Map 7. India Basil Market Outlook 7.1. Market Size and Forecast 7.1.1. By Value & Volume 7.2. Market Share & Forecast 7.2.1. By Form 7.2.2. By Distribution Channel 3
Table of Contents S. No. Contents 8. India Garlic Market Outlook 8.1. Market Size and Forecast 8.1.1. By Value & Volume 8.2. Market Share & Forecast 8.2.1. By Form 8.2.2. By Distribution Channel 9. India Ginger Market Outlook 9.1. Market Size and Forecast 9.1.1. By Value & Volume 9.2. Market Share & Forecast 9.2.1. By Form 9.2.2. By Distribution Channel 10. India Turmeric Market Outlook 10.1. Market Size and Forecast 10.1.1. By Value & Volume 10.2. Market Share & Forecast 10.2.1. By Form 10.2.2. By Distribution Channel 11. India Cumin Market Outlook 11.1. Market Size and Forecast 11.1.1. By Value & Volume 4
Table of Contents S. No. Contents 11.2. Market Share & Forecast 11.2.1. By Form 11.2.2. By Distribution Channel 12. India Cinnamon Market Outlook 12.1. Market Size and Forecast 12.1.1. By Value & Volume 12.2. Market Share & Forecast 12.2.1. By Form 12.2.2. By Distribution Channel 13. India Pepper Market Outlook 13.1. Market Size and Forecast 13.1.1. By Value & Volume 13.2. Market Share & Forecast 13.2.1. By Form 13.2.2. By Distribution Channel 14. India Clove Market Outlook 14.1. Market Size and Forecast 14.1.1. By Value & Volume 14.2. Market Share & Forecast 14.2.1. By Form 14.2.2. By Distribution Channel 5
Table of Contents S. No. Contents 15. India Cardamom Market Outlook 15.1. Market Size and Forecast 15.1.1. By Value & Volume 15.2. Market Share & Forecast 15.2.1. By Form 15.2.2. By Distribution Channel 16. India Other Organic Spices Market Outlook 16.1. Market Size and Forecast 16.1.1. By Value & Volume 16.2. Market Share & Forecast 16.2.1. By Form 16.2.2. By Distribution Channel 17. Market Dynamics 17.1. Drivers 17.1. Challenges 18. Market Trends & Developments 19. Policy & Regulatory Landscape 20. Pricing Analysis 21. Import-Export Analysis 22. India Economic Profile 6
Table of Contents S. No. Contents 23. Strategic Recommendations 23.1. Competition Outlook 23.2. Company Profiles 24. Strategic Recommendations 25. About Us & Disclaimer 7
RESEARCH METHODOLOGY RESEARCH METHODOLOGY
Research Methodology Market Profiling Data Analysis Data Data Developing List of Respondents Formulating Questionnaire Collection Validation In-depth secondary research was conducted to determine top players in the India organic spices market, overall market size and segmental market size. The data was scrutinized using MS-Excel, statistical tools and internal proprietary database to obtain qualitative and quantitative insights about the India organic spices market. Data obtained as a result of primary and secondary research was validated through rigorous triangulation. TechSci conducted interviews with industry experts and industry players for data collection and verification. In order to conduct industry experts’ interviews, TechSci formulated a detailed discussion guide. List of industry players and industry specialists was developed. Primary Research Desk Research Company Analysis ✓ ✓ Recent Developments Market Changing Aspects/Dynamics Government Policies Conclusion ✓ ✓ Market Participants Key Strengths ✓ Identifying Key Opinion Leaders Questionnaire Design In-depth Interviews Actionable Insights Data Filter & Analysis Business Solution Research & Intelligence Data Collection ✓ ✓ ✓ ✓ Primary Research Secondary Research Paid Sources LinkedIn TechSci Internal Database Company Websites Company Annual Reports White Paper Study Financial Reports Investor Presentations Regulatory Body Associations, etc. Factiva Hoovers ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 9
Research Methodology Baseline Methodology Our dedicated team of industry experts has monitored and analyzed various aspects of India organic spices market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as increasing inclination of people towards the use of organic spices. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in India organic spices market. Methodology Followed for Calculation of Market Size: Market Size By Value: Market size, in terms of value, for the year FY2019 was calculated based on information collected through exhaustive • secondary research and primary surveys, with various key opinion leaders/stakeholders, such as organic spices companies, channel partners, market influencers & end users, industry experts, and other industry participants. The team interviewed more than 15 – 20 organic spices companies, 45 – 50 channel partners, 80 – 100 end users, and 15 – 20 industry • experts and other value chain stakeholders in India organic spices market to obtain the overall market size for FY2015-FY2019, which was validated by using Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during FY2015-FY2019. 10
Research Methodology Respondents were asked about the current and future market growth rates, market shares by type, by form, by distribution channel, by region • and by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders. Methodology Followed for Calculation of Market Shares: Market shares by type, by form, by distribution channel, by region and by company were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments of organic spices market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers. Methodology Followed for Forecasting: TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in • SPSS/Tableau Software. Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast India organic • spices market, TechSci Research used various forecast techniques such as: Moving Average ✓ Time Series Analysis ✓ Regression Analysis ✓ Econometric and Judgmental Analysis ✓ 11
Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data. Partial List of Companies Interviewed Key Secondary Sources McCormick India ▪ World Bank ▪ Earthen Delight Agro Products Pvt. Ltd., ▪ ▪ TechSci Research Proprietary Database & Live Organic Pvt. Ltd. ▪ Knowledge Repository Simply Organic ▪ ▪ Company Annual Reports West India Spices Inc. ▪ ▪ Industry Magazines Starwest Botanicals ▪ The Spice Hunter ▪ Industry Reports ▪ YogiBotanicals ▪ ▪ News Dailies Unilever ▪ ▪ Credible Paid Databases S&B Foods Inc ▪ DS Group ▪ The Spice House ▪ Rapid Organic Pvt. Ltd. ▪ Sapthsathi Organic Agriculture Project ▪ 12
Industry Brief According to TechSci Research report, “India Organic Spices Market By Type, By Form, By Distribution Channel, By Region, Competition, Forecast & Opportunities, FY2026”, India Organic Spices market stood at an estimated $ 200 million in FY 2020 and is projected to grow at a steady CAGR of 11% during until FY 2026. Organic spices are majorly cultivated through organic farming practices, without the use of pesticides and fertilizers. The popularity of ethnic and exotic food is one of the major factors responsible for the growth of organic spices in India. Additionally, rising consumption of convenience food coupled with introduction of new flavors in convenience food are some other growth factors. Moreover, consumers across the country are getting inclined towards the use of natural and organic ingredients in their diets. Thus, surging demand for organic spices over conventional spices as part of healthy diet among the health-conscious population, is expected to drive the growth of organic spices market across the country. Additionally, central as well as state governments and NGOs in the country are promoting organic farming among farmers by providing them with financial support and technical assistance for practicing organic farming. This is anticipated to aid the growth of organic spices market in the country during the forecast period. However, comparatively higher prices of organic spices might hamper the growth of the market in the coming years. India Organic Spices market is classified based on By Type, By Form, By Distribution Channel, and By Region. Based on Type, market is segmented into Basil, Garlic, Ginger, Turmeric, Cumin, Cinnamon, Chilli, Clove, Cardamom and Others. Among these, Turmeric dominated the market and the trend is expected to continue until 2025 as Turmeric is rich in antioxidants and helps in fighting diseases such as cancer, Alzheimer’s, and joint inflammation. Based on form, the market is divided into whole, powdered, seeds, minced and others. Powdered segment is expected to dominate the market during the forecast period due to its easy availability also it being ready to cook and helping in saving overall cooking time. High demand of ready-to-use products, due to rise in busy/hectic lifestyle is likely to further propel the demand for powdered spices. Whole spices segment is also expected to grow during the forecast period. This segment includes raw and unprocessed stems such as turmeric, ginger roots, cumin seeds, black pepper, and many others. The growth of this segment is attributed to the rising awareness concerning the health benefits of using various spices in raw form. For instance, usage of black pepper in raw form helps to ease digestive issues also improves the immune system. Based on Distribution Channel, the market is segmented into Hypermarket/Supermarket, Grocery Stores/Convenience Stores, Online and Others. Customer preference to buy spices from Supermarkets/Hypermarkets drives the category. The easy availability of goods is expected to help the segment continue its dominance over the forecast period. Emerging online delivery players like Grofers and Big Basket are providing doorstep delivery of groceries including spices. This factor will be expected to open new growth opportunities for the online distribution segment in the coming years. Major players operating in India Organic Spices market include Geo Fresh Organic, Carmel Organics, Live Organics, PDS Organic Spices, Pro Nature Organic Foods Pvt Ltd, McCormick India, Earthen Delight Agro Products Pvt. Ltd, Simply Organic, West India Spices Inc., Starwest Botanicals, The Spice Hunter, Yogi Botanicals, The Spice House, among others. “Rising availability of organic spices across India is expected to drive sales in the coming years. Moreover, with increasing awareness about the benefits of organic consumers among consumers, the country’s organic spices market is forecast to grow at a healthy pace over the course of next five years.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 13
Sample Data - Snapshot India Organic Spices Market Size, By Value (USD Million), By Volume (Thousand Tons), FY2015–FY2025F 15.00 110.00 14.00 100.00 13.00 90.00 12.00 80.00 11.00 70.00 10.00 60.00 9.00 50.00 8.00 40.00 7.00 30.00 6.00 20.00 5.00 10.00 FY2015 FY2019 By Value (USD Million) FY2020E FY2025F CAGR BY VALUE: XX% CAGR BY VOLUME: XX% CAGR BY VALUE: XX% CAGR BY VOLUME: XX% By Volume (Thousand Tons) India Organic Spices Market Share, By Type, By Value, FY2015–FY2025F Basil Garlic Ginger Turmeric Cumin Cinnamon Pepper Clove Cardamom Others 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2025F 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2024F 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2023F 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2022F 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2021F 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2020E 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2019 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2018 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2017 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2016 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% FY2015 India Basil Market Share, By Form, By Value, FY2015–FY2025F Whole Powdered Seeds Minced Others 20% 20% 20% 20% 20% FY2025F 20% 20% 20% 20% 20% FY2024F 20% 20% 20% 20% 20% FY2023F 20% 20% 20% 20% 20% FY2022F 20% 20% 20% 20% 20% FY2021F 20% 20% 20% 20% 20% FY2020E 20% 20% 20% 20% 20% FY2019 20% 20% 20% 20% 20% FY2018 20% 20% 20% 20% 20% FY2017 20% 20% 20% 20% 20% FY2016 20% 20% 20% 20% 20% FY2015 14
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