The New Age of Variety Evaluation

1. The New Age of Variety Evaluation

2. The Current Challenge • IFAS citrus breeding pipeline is producing • Promising selections have been identified • The fruit has promise, little else is known • More selections are coming • Growers and packers don’t want to wait on extensive traditional field trials • Growers want to be involved in the evaluation process • Traditional replicated field trials take too long

3. FAST TRACK • FFSP, IFAS, NVDMC • A means of moving experimental fresh varieties to Florida growers for evaluation • Florida growers participate in experimental trials and offer input on commercial decisions • Program is coordinated with Nurseries • Future rates are fixed* • Encourage grower involvement • Generate revenue to the breeding program • Reward growers for participating • Reduce future rates and head start • Allow late adopters to participate • Support IFAS Plant Improvement Program • Three-Tier system

4. Tier One …… The Trial Stage The Program The Rate $50 participation fee per variety Minimum of 5 trees Maximum of 30 trees Cost of trees reimbursed by grower • Statewide announcement of the opportunity • All Florida growers invited to participate • Growers sign up for experimental trials • Enrollment period is 180 days, then closes. • Sign Evaluation Agreement • Fruit not for sale • IFAS staff/faculty involved in process • Formation of Grower Groups • Utilize one nursery per selection

5. Tier Two The Program The Rate $1.70 per tree $.20 retained by managing partner • If grower evaluators identify a variety for commercialization …… • Those in the Tier 1 grower group are eligible to plant commercially • Favorable Rate • Five year Head Start • Entry of more nurseries

6. Tier Three The Program The Rate $2.75 per tree $.25 retained by managing partner • After head start, all interested growers may enter • No growers are excluded • Rates approximate commercial fees

7. Early Option • May elect to trigger Tier 2 Commercial Step • Any time during 180 day registration • Any time during tier 1 • Would still pay Tier 1 fee and complete grower requirements (evaluation) • Patent costs covered by Tier 2 plantings. • If early option is elected, all Tier 1 growers are notified.

8. Summary • IFAS has a high volume of experimental material • FAST TRACK provides • Enhanced grower involvement • Faster movement to commercialization • Eliminate poor performing selections early • Real-world evaluation • No one excluded • Early adopters rewarded • Incentive pricing • Revenue to research sooner • Coordinated effort with industry, FFSP, IFAS, Nurseries

9. FAST TRACK Receiving support • Endorsements • Indian River Citrus League • Florida Citrus Production Managers Assoc. • Florida Citrus Mutual • Florida Citrus Packers • New Varieties Development & Mgt. Corp. • Gulf Citrus Growers Association • FNGLA’s Citrus Nursery Division • Recommendation to Proceed • Florida Fruit & Vegetable Association • Florida Farm Bureau

10. Likely Early FAST TRACK Selections

11. UF 411 • Large Mid Season Mandarin • Some seeds • Easy peel • Exceptional flavor • Productive

12. UF 900 • Early Season Mandarin – Sept/Oct • October ratio 12-14 • Some seeds • Great natural early color • Great flavor • Easy Peel

13. UF 950 • Easy peel • Seedless • Clementine size • Better average color than Clementine • Better flavor than Clementine • Dec maturity. Ratios 13-16 • Production Q’s

14. UF N40W-6-3 “Seedless Snack” • Seedless • Good flavor • Firm flesh • Oct-Nov maturity • Uniform fruit • Productive • Peelable, but not zipper skin

15. C4-15-19 • Early Maturing (Oct – Nov) Seedless Tangerine • Clementine size • Good ext & int color • Easy peel, improves with storage • 15-19 brix • Trees healthy so far, in infected block

16. UF 914 • Great color • Blush on peel • Grapefruit Size • Low in FC’s • Seedless • Good brix, lower acid • Slightly thicker peel

17. UF C2-5-12 • Red-fleshed • Sweet non-bitter • Matures in Nov • Favorite at fruit shows • Produces primarily fruit somewhat larger than grapefruit

18. UF 5-1-99-2 (Pummelette) • Avg size similar to GF • Non-bitter, sweet • High ratio – around 16-19 by Christmas • Fewer seeds than most pummelo • Low FC’s • Appears more tolerant of canker

19. UF 5-1-99-5 • Medium Large size • Thinner Rind • Late Nov, Dec Mat. • Dark Red, uniform sections • Great flavor, slight bitterness • Juicy/uniform fruit • FC content high

20. Next Steps • NVDMC was awarded the rights to manage the program • Announce regional grower meetings • Nursery Notification and Selection • Grower Registration

21. End Thank you

22. Program Details

23. Tier 1 Grower Requirements • Provide accompanied access to IFAS, FFSP and managing partner, with due notice. • Attend or have representative at grower group meetings and/or conference calls • Complete and annual report form

24. Are Tier 1 positions a saleable asset? • The Tier 1 position should be transferrable, if the business is sold – to the new owner. • As for Cooperatives, the Coop may participate in Tier 1 – conducting the evaluation on behalf of its grower base. The Coop may then share their experience with their member base. However, if Cooperative member growers wish to commercially produce fruit in the Tier 2 – should the selection make it that far, they must also be Tier 1 growers.

25. When does the Tier 2 head start begin? • When the trigger is pulled – for a Tier 1 selection to go to Tier 2 – A clock starts – that provides time for nurseries to register (sign agreement), increase budwood and make propagations. • Nurseries and growers would be given a period of 24 months for increase and propagation – before clock starts.

26. Variety Naming • All Tier 2 varieties will have a base variety name. NVDMC Recommends that this name be co-developed by the managing partner, Grower Group and IFAS. • Focus group or some other consumer study can be an aspect of this process. • However, Tier 2 growers will be afforded the opportunity for individual branding or the use of a private trademark – if desired – at minimal cost.

27. What level of interest triggers Tier 2? • Tier 1 is announced as an approximate 5 year process. Growers plant, and evaluate one or two crops. • Ideally, the grower group would recommend a plan for commercialization. • Growers can elect the early option

28. Have to take the whole suite? • Although we need as much grower feedback as possible – we don’t want to force growers to plant selections that don’t interest them. • Growers may pick what they want to plant and trial.

29. End Thank you