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Partner Tech Day SDL Intelligent Marketing Suite Overview & Demonstration

Partner Tech Day SDL Intelligent Marketing Suite Overview & Demonstration. Will Stuart-Jones , Business Solutions Team Lead UK/EMEA Thursday 27 th June 2013. Agenda. Introduction Why SDL built the Intelligent Marketing Suite? Key Features & Latest Release Recap Demonstration.

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Partner Tech Day SDL Intelligent Marketing Suite Overview & Demonstration

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  1. Partner Tech Day SDL Intelligent Marketing Suite Overview & Demonstration Will Stuart-Jones, Business Solutions Team Lead UK/EMEA Thursday 27th June 2013

  2. Agenda • Introduction • Why SDL built the Intelligent Marketing Suite? • Key Features & Latest Release Recap • Demonstration

  3. Introduction • First, some very important points…

  4. Introduction • Yet, at the same time… • Latest Release of AMS 3.0 SR4 • Compatible with Engine 5.2 • Committed to Long Term Support

  5. Introduction • Important not to lose sight of why AMS has been so successful…

  6. Introduction • At the same time, AMS also has some annoyances…

  7. So why build the SDL Intelligent Marketing Suite? • Though important, these are not the main reasons for building IMS…

  8. SDL Intelligent Marketing Suite - Key Features Recap • And so the SDL Intelligent Marketing Suite was developed… Campaign Management & Analytics

  9. SDL Intelligent Marketing Suite - Key Features Recap • So AMS’s key ‘train of thought’ features have been carried across…

  10. SDL Intelligent Marketing Suite - Key Features Recap • ‘Data Engineering’ and ‘Predictive Modelling’ are now fully integrated…

  11. SDL Intelligent Marketing Suite - Key Features Recap • We’ve also spent considerable time improving usability… Selection Visualisation Export

  12. SDL Intelligent Marketing Suite - Key Features Recap • Further features have been added to broaden usage…

  13. SDL Intelligent Marketing Suite - Key Features Recap • …and ‘Dashboards’ for standard and KPI-style reporting

  14. SDL Intelligent Marketing Suite – Latest Release Features • Latest release continues to broaden selection building capabilities…

  15. SDL Intelligent Marketing Suite – Latest Release Features

  16. SDL Intelligent Marketing Suite - Key Features

  17. SDL Intelligent Marketing Suite - Key Features • Insight, orchestration and contextual experiences – across all channels…

  18. SDL Intelligent Marketing Suite - Key Features • So, Campaign Manager has been designed to fully support this…

  19. SDL Intelligent Marketing Suite - Key Features

  20. SDL Intelligent Marketing Suite - Key Features

  21. SDL Intelligent Marketing Suite – Latest Release Features

  22. SDL Intelligent Marketing Suite – Latest Release Features • But more importantly, the latest release is all about…

  23. Demonstration

  24. Questions?

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