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Agenda

Agenda. All About Blueberries The Blueberry Business Nutrition & Health Blueberry Opportunities. All about blueberries. Botanical Background History Farming. 1.1 Blueberry Botany. Species Vaccinium Highbush aka. “cultivated” V. Corymosum V. Ashei Lowbush aka. “Wild”

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Agenda

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  1. Agenda • All About Blueberries • The Blueberry Business • Nutrition & Health • Blueberry Opportunities

  2. All about blueberries • Botanical Background • History • Farming

  3. 1.1 Blueberry Botany • Species Vaccinium • Highbush aka. “cultivated” • V. Corymosum • V. Ashei • Lowbush aka. “Wild” • V. Angustfolium • Billberries • Wild Forest Blueberries

  4. Highbush Blueberries • A Dream • Selection • Cultivation • Improvement From the Wilds Truly North American One of few blue foods

  5. 1.2 History • Native Tradition • Wild Roots • Whitesbog • Industry Development

  6. Native Blueberries • Calyx = Star fruit • Native Traditions • In the Wild America’s First Nutraceutical Forest Fruit

  7. Almost 100 yrs American Success! On the move!

  8. Whitesbog today Wild Blueberries Original Cultivations

  9. The Highbush Blueberry Industry • 32 States, • 2 provinces • Southern Hemisphere 365 days a year Growth industry

  10. 3. Blueberry Farming • Special Soils • Spacing • Nurturing • Harvest

  11. 2. The Blueberry Business • Harvesting • Packing • Fresh • Processed • Others • Marketing Art Galletta, Atlantic Blueberry Hammonton, NJ

  12. HARVEST • 365 Days availability for fresh • Fresh Hand Picked • Processed available year round

  13. Packing Fresh Packing To process Harvested In bins Cooled Air cleaned checked Hand Mechanically sorted Packed in plastic clamshells In drums for juice

  14. Packing To further process Process Packing Harvested Bluebeerries In bins Hand Mechanically sorted Packed in cases IQF Cleaned/sorted Case Frozen In drums for juice Puree Block frozen

  15. Packing Further Processing Freeze dry Air dried Frozen/Fresh Blueberries Sun-dried OsmoticInfused sucrose/juice Infused-dried Drum Dried

  16. Marketing Export Markets 07

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