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Wisconsin’s economic future 2013. Career Pathways Conference. Background: Wisconsin Manufacturing Study 2005. Landmark Study for WI First assessment of WI driver industries. Wisconsin Manufacturing Study 2005. Foundation for Next Generation Manufacturing (NGM) Surveys of 2009 AND 2011
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Wisconsin’s economic future 2013 Career Pathways Conference
Background: Wisconsin Manufacturing Study 2005 • Landmark Study for WI • First assessment of WI driver industries
Wisconsin Manufacturing Study 2005 • Foundation for Next Generation Manufacturing (NGM) Surveys of 2009 AND 2011 • 2009 NGM Survey was for Wisconsin only • 2011 Survey was national
Why another study? • 2005 Wisconsin Manufacturing Study was for manufacturing only (driver industries) • 2005 WMS was the benchmark data to compare to 2012 • WEF 2012 assesses all driver industries in Wisconsin • 2005 vs. 2012 creates a “motion picture” to create understanding about significant changes and trends
About the Authors Wisconsin Economic Future Study 2012
John R. BRandt • CEO and founder of The MPI Group • Former publisher and editor‐in‐chief of IndustryWeek (IW) Magazine • Brandt served as president, publisher, and editorial director of the Chief Executive Group, publisher of Chief Executive
George taninecz • Vice president of research for The MPI Group • Prior to joining The MPI Group in 2003, Taninecz worked at McKinsey & Company as a knowledge developer and communications specialist for the firm’s manufacturing practice • 10 years as a journalist covering best practices, strategy, and management for IndustryWeek (IW) magazine. • As managing editor, was a director for the America's Best Plants program and launched numerous research initiatives for the magazine, including the IW Value Chain Survey and the IW Census of Manufacturers. Taninecz also works independently with the Lean Enterprise Institute(LEI) to develop books and workbooks about lean manufacturing.
Edward w. hill • Edward W. (Ned) Hill is dean and professor of economic development at the Maxine Goodman Levin College of Urban Affairs; • Nonresident Senior Fellow of The Brookings Institution, where he is affiliated with the Metropolitan Policy Program; and Nonresident Visiting Fellow at the Institute of Politics at the University of California, Berkeley • Through his membership in the MacArthur Foundation's Research Network on Building Resilient Regions, Ned was named an adjunct professor of public administration at the South China University of Technology in Guangzhou in December 2011.
Iryna V. Lendel, PhD • After graduating from the Moscow Academy of Oil and Gas's post‐graduate course,she earned her PhD in economics at the Lviv Regional Institute of Ukrainian Academy of Science • She earned a second PhD in urban studies from the Levin College of Urban Affairs with a concentration in economic development • Dr. Lendel was named a Fulbright New Century Scholar for 2009‐2010.
Comparing WIsconsin • Since 2007, Wisconsin has exhibited employment performance comparable to the overall United States • But two other statewide indicators — gross state product and productivity (output per worker) — have underperformed vs. national benchmarks. Compared to eight states — Georgia, Illinois, Indiana, Michigan, Minnesota, North Carolina, Ohio, and Pennsylvania — that are of a size, industry composition and competitiveness similar to Wisconsin, • WI outperforms some and underperforms others on these key measures, with variations in performance from year to year.
Driver industries in Wisconsin • The 37 statewide driver industries indicate concentrations that afford them a competitive advantage over those industries in other states • Driver industries are relatively concentrated in a region and produce more goods than can be consumed locally. • These companies sell their products outside of the region, thereby bringing new monies back into the region. Thus, they drive regional economic growth.
Key findings • 31 of the 37 driver industries have been growing, 2008‐2011 • Other Nonmetallic Mineral Products has the highest growth rate (34.6%) • Other Wood Product Manufacturing has the lowest growth rate (‐27.5%) • Other Transportation Equipment Manufacturing has highest LQ (9.06), but relatively low growth rate (2.8%) compared to Wisconsin’s other driver industries • Electrical Equipment Manufacturing has both relatively high LQ (6.7) and growth rate(31.1%). In addition, Electrical Equipment Manufacturing is shown by the largest circle on the chart, which represents the highest gross product among Wisconsin’s industries in 2011
Bubble chart explained • Figure 1‐1 expresses the economic health of the driver industries in Wisconsin by two primary factors: X AXIS Competitiveness is measured in terms of the output location quotients, which is a ratio of the industry’s concentration in the state compared to the industry’s concentration nationally. Y AXIS Growth is measured in terms of compound annual growth rates, 2008‐2011
Regions in the study • Central: Adams, Clark, Langlade, Lincoln, Marathon, Portage, Taylor, Waushara, Wood • East Central: Brown, Calumet, Door, Kewaunee, Marinette, Menominee, Oconto, Outagamie, Shawano, Waupaca, Winnebago • North: Ashland, Bayfield, Burnett, Douglas, Florence, Forest, Iron, Oneida, Price, Rusk,Sawyer, Vilas, Washburn • South: Columbia, Crawford, Dane, Grant, Green, Iowa, Juneau, Lafayette, Marquette, Richland, Rock, Sauk, Winnebago (IL) • Southeast: Dodge, Fond du Lac, Green Lake, Jefferson, Kenosha, Manitowoc, Milwaukee, Ozaukee, Racine, Sheboygan, Walworth, Washington, Waukesha • West Central I: Barron, Buffalo, Chippewa, Dunn, Eau Claire, Pepin, Pierce, Polk, St. Croix • West Central II: Jackson, La Crosse, Monroe, Trempealeau, Vernon, Houston (MN)
Driver industry concentrations • Southeast: 42 driver industries • East Central: 32 driver industries • West Central I: 31 driver industries • Central: 25 driver industries • West Central II: 23 driver industries • North: 18 driver industries • South: 13 driver industries
WI Export competitiveness • Wisconsin increased its exports in the Wood Product Manufacturing subsector by 12% between 2010 and 2011, which almost doubled the growth rate of U.S. total exports in the industry • In the Paper Manufacturing subsector, the U.S. has increased its exports to the world by 24.3% from 2009 through 2011 with a 5.3% increase from 2010 to 2011 • Wisconsin accounts for 3.7% of U.S. total exports in the Paper Manufacturing subsector and experienced the fastest growth rate, 43.7% since 2009 and 9.6% from 2010, among the competitor states • Between 2010 and 2011, Wisconsin increased its exports in the Printing and Related Support Activities industry group by 20.7%, while overall U.S. exports in this industry decreased by 2.2%.
Next steps • Final Report Expected in April • Public Rollout in April (Date/Time TBD) • Statewide Regional Reports will follow • Series of white papers analyzing high-criticality issues will follow