170 likes | 644 Views
Ferrari . The founding of Ferrari. Scuderia Ferrari Separating from Alfa Romeo 1 st design ‘first genuine Ferrari’ . First Ferrari . Ferrari 125S . Marketing . Motor sport Theme park Accessories Red & rearing horse Fairs. Motorsport. Formula 1 Le Mans – series
E N D
The founding of Ferrari Scuderia Ferrari Separating from Alfa Romeo 1st design ‘first genuine Ferrari’
First Ferrari Ferrari 125S
Marketing Motorsport Themepark Accessories Red &rearinghorse Fairs
Motorsport Formula1 Le Mans – series FIA GT-Championships
Formula1 Ferrari F1-cars in 2003and2011
Le Mans Ferrari 458 Italia Le Mans-series
GT-Championship Ferrari F430 & 550
Ferrari World The Ferrari themepark has the fastest rollercoaster in the world
Accessories Accessoriesare responsiblefor over 60% of the turnover
Fairs Showingnewtechnologies, innovations and pride
Red and a rearing horse Genius marketing
2010 – 1,8bln. turnover 245mln. EBIT (earnings before interests and taxes) 60% of buyers are new costumers 2011 – 1,08bln. turnover 91,8mln. net earnings 116% growth in Greater China Best 6 months ever! Results Extremelystrong brand