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Mobile App N FC Urbana & Moneta september 2014. Moneta – mobile payment brand. Trademark Mobile payment card scheme Payment instrument (delayed ) Services (issuing & acquiring) Payment system (PSD). How it works. Urbana City Card in Ljubljana.
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Moneta – mobilepaymentbrand Trademark Mobilepaymentcardscheme Payment instrument (delayed) Services (issuing & acquiring) Payment system (PSD)
Urbana CityCard in Ljubljana • Rides on Ljubljana city buses • Cable-car rides to the Ljubljana Castle • Parkingfees for white zones and parking lots managed bythecityof Ljubljana • Ljubljana City Library • Ljubljana CityBicycle („Bicikelj“)
Integrated City Payment System in Ljubljana • The System in Numbers: • Entire public transit fleet of several hundred vehicles entirely equipped with vPOS terminals • Close to 300 mPOS equipped points-of-sale offering contactless card recharge • 40 highly-capable Self-Service Kiosks conveniently placed within the city perimeter • Allparkingmachines are equippedwithTaPOS • Allterminals are enabling both card and mobile phonepayments • Key Statistics • 1.000.000 Urbana Cards in usage • 150.000 daily validations • 60 Million Transactionsprocessedannually
TheMargento Platform Mobile Ticketing ICPS
THE IDEA MOBILE APP URBANA • Cardissuing on the go • Top up on the go (with Moneta) • CompatibilitywithUrbanomats (automatedvendingterminals) • Interactivity • Transactionhistory • Connectionofall Urbana services • Informationsaboutbuslines, stops, arrivals, turist informations…
THE SOLUTION http://www.youtube.com/watch?v=01t4vGu3AFM&feature=youtu.be
THE SOLUTION Transactionhistory Moneta top up CityBusFares Maps City BikeRental Turist informations Issuingofvirtual Urbana Card Cable-car Rides RouteCalculations CityParkingFees BusLines
ACHIEVEMENTS • Winner 2014: Most successful mobile ticketingprogramme
NFC Launch – Findings & Learnings • People love UX… • Cooleffect • Hardwarechallenge: • Various NFC interfaces in handsets, • Compliance with existing validation terminals, • Security • Absence of universal secure element, • TSM initiative, • HCE and SIM Secure Element.
THE FUTURE • New „look & feel“ • Unlimitedlaunch • SIM centricsecurity • Issuingoffull KYC cards (studentcards, monthlycards…) • Integrationofothercardschemes
Thankyou • nina.strajnar@telekom.si