1 / 5

#HITMC Learnings

#HITMC Learnings. Human to Human Separating Marketing Funnel from Sales Funnel Talk with Clients to Develop Stories Create a Specific Message at Tradeshows Lighten Up in the Marketing Department Test the Marketing (Humor in Particular) Using Other Voices in the Company ( ie . Techguy )

malia
Download Presentation

#HITMC Learnings

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. #HITMC Learnings • Human to Human • Separating Marketing Funnel from Sales Funnel • Talk with Clients to Develop Stories • Create a Specific Message at Tradeshows • Lighten Up in the Marketing Department • Test the Marketing (Humor in Particular) • Using Other Voices in the Company (ie. Techguy) • Focus on Why, not just How

  2. #HITMC Learnings • Focus on More than Low Hanging Fruit • Follow up with All the Leads (lead nurturing) • Plan Before the Event • Callibrate the Skill to the Outcome • Trending Among Those Who Matter • Take Customers to Where They Should Be • Simple, Shareable and Serendipity • Nail Down a Strategy that Makes Sense to Your Company

  3. #HITMC Learnings • A Peer’s Influence is Powerful • Sharing Is Better than Competitive Paranoia • Small Interactions Matter • Make Personal Connections • Don’t Forget to “Sharpen Your Saw” • Project Planning – SmartSheet.com • Transcription - Rev.com • Animated Videos Are Fully Watched • Podcast – EPN • Reuse Content in Multiple Channels • Expense Report Tracking – abukai

  4. Suggestions • Marketing Analytics • Next Generation Social Networks • Vine, Instagram, Tumblr, etc. • Selling Marketing/Social to Upper Management

More Related