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1. xRMA Development Platform
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3. x = Infinite Possibilities
4. History of xRM CRM 3.0 (3 ½ years ago) introduced a flexible and robust platform that solved many of the issues associated with packaged CRM applications (deployments, flexibility, extensibility, upgrades, usability, choice)
Customers have been utilizing this platform to build adjacent applications (CRM+) and non-related LOB applications (CRM-)
Partners have been actively selling and implementing xRM solutions
Partners have published ‘xRM as a rapid development platform’ book and have created an extremely fast growing xRM User Group
xRM is the initiative by Microsoft to formalize this platform
5. Transition from CRM to xRMComparison
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15. Technical Role Summary
16. Building on xRM
17. Building on xRM