Karma

1. Karma GROUP PROJECT FROM BUSSINESS ENGLISH：区嘉玲 谢露丝 杨枫 曾璐露 陈彦婷 麦晓健

2. Promotion • 1.newspaper • 2.internet---weibo, group purchase • 3.outdoor billboard • 4.poster

3. Newspaper • Reason: • 1.newspaper is known as a low cost ads. • 2.our target market is the people who work in major office complexes nearby, so local news ads is suitable. • 3.office worker always love to read news so that it’s possible they catch our ads in newspaper

4. Internet • Weibo: • 1.weibo is a channel to promote with no cost at all. • 2.there are millions of audiences in weibo and you can find those nearby by weibo function

5. Internet • Group purchase: • 1.it’s a more and more popular way to consuming, most office worker like it. • 2.it’s low cost • 3.we can show our office house’s details and decoration to customers to attract them to come

6. Outdoor billboard(small) • Reason: • 1. it’s easy to catch if the billboard put in the right way • 2. it’s cheap in fee • 3.it’s a professional way to promote, can help to attract the office workers

7. Poster • Reason: • 1.it’s beautiful color can appeal the passers-by • 2.it’s cost low • 3.it can show our storefront entirely in the poster.

8. Thank you~