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Explore the Consequences of Advertising Products Below the MAP Price

A minimum advertised price (MAP) policy is a mutually agreed-upon set of rules from the manufacturer for the retailer that specifies the pricing at which their items may be displayed.<br>Read the full blog at https://mapservicescorp.medium.com/explore-the-consequences-of-advertising-products-below-the-map-price-acef7dfc0064

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Explore the Consequences of Advertising Products Below the MAP Price

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  1. Explore the Consequences of Advertising Products Below the MAP Price

  2. Online shoppers can quickly review products and compare prices, while they are usually looking for the best offer. On the other hand, to attract such customers’ attention, some retailers strive to respond by dropping prices while avoiding the rules of the minimum advertised priceset by the manufacturer. This price discrimination creates confusion in the minds of customers about the brand and has a significant influence on the brand’s reputation. 

  3. The Penalty for Selling Products Below the MAP

  4. 51 Jackson Loop Rd, Flat Rock Asheville, NC, 28731, USA 8283934076 info@mapservicescorp.com www.mapservicescorp.com

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