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International Research Methods (BRM)

International Research Methods (BRM). Prof. Dr. Mahir Nakip. mnakip @cankaya.edu.tr. Office hours: Monday : 10.00-11.30 Tuesday : 10.00-11.30 Thersday : 14.00-16.00 . Teaching Sources . 1. Main Source: Business Research Methods Zikmund, Babin, Griffin

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International Research Methods (BRM)

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  1. International ResearchMethods (BRM) Prof. Dr. Mahir Nakip mnakip@cankaya.edu.tr Office hours: Monday : 10.00-11.30 Tuesday : 10.00-11.30 Thersday : 14.00-16.00

  2. Teaching Sources 1. Main Source: Business Research Methods Zikmund, Babin, Griffin Eighth Edition, 2010

  3. 2. Main Source: Marketing Research an AppliedApproach NareshMalhotraandDavid F. Birks Second EuropeanEdition, 2006

  4. 3. Auxiliary Source: Pazarlamada Araştırma Teknikleri Prof. Dr. Mahir Nakip Seçkin Yayın Evi Üçüncü Baskı, 2013

  5. The main purpose of teaching this course is…. • to teachthe students how to conduct a research in internationalfield, • how many research types there are, • how to applyinternationalmethods, • what does it mean secondary and primary data, • how many stages a research process have, • how can prepare survey and observation questionnaire, • what does it mean sampling and where should be used • how hypothesis can be designed, • how SPSS package program can be used, • how many statistical methods can be used in interpreting the findings? • How to write an internationalrelationshipreport?

  6. This Course Gives What to the Students? Elementary information in how to design an international research plan or proposal Basic information in scientific international researchsources. How to reach secondary data and get benefit of it? What does it mean primary data, qualitative and quantitative data Preparing a questionnaire and conducting survey methods to collect original data Using hypothesis testing, Chi-Square, regression, correlation and variance analysis to solve any problems. Using statistical package program such as SPSS Writingan international relationship scientificpaper

  7. Mid term examine Mid term examine Style: Classic, ten to fourteen questions Weight: 40% Style: Classic, three to five questions Weight: 40% Final examine Style: classic, three to five questions Weight: 50% Assignment Style: Scientificpaper, solvingstatisticalproblems, shortresearchpaper Weight: 10%

  8. 1. WEEK: An Introductionto International ResearchMethods - The Nature of International Research - Some Basic DefinitionsRelatedto IBM - Decision-makingprocess -International Research& Ethics -Calssifications of IRM -Researchsuppliersandservices -International ResearchProcess

  9. 2. WEEK: International RelationshipInformation andSupportSystem - Somebasicdefinitions - The Characteristics of Valuable Information - International Knowledge Management - International DicisionSupportSystem - Problem definitionandprocess - Types of variables - Proposal as a planningtool - Information Technology - Researchdesigndefinition& calssification - Experiments - Theoryin internationalresearch

  10. 3. WEEK: Secondarydata collection - Secondary data types - Advantages & disadvantages of secondary data - Criteriasforevaluatingsecondary data - Classification of secondary data - Computeriseddatabase - Syndicatedsources of secondary data - Internal data sources - Geodemographic data - Data Warehouse

  11. 4. WEEK: QualitativeResearch 1. Definition anduses of qualitativeresearch 2. Whenqualitativeresearch be used? 3. QualitativeversusQuantitativeresearch 4. Categories of quantitativeresearch 5. Ethnography 6. GroundedTheory 7. Philosophyandquantitativeresearch 8. Calssification of quantitativeresearch 9. Focusgroup 10. Depth interviews 11. Socialnetworking 12. Projectivetechniques

  12. 5. Week: Sources of Secondary Data andQualitative Data Analysis 1. Sources of Internal and Proprietary Data 2. External Data 3. The process of qualitativedata analysis 4. Using computers in qualitative research and analysis 5. Package programs used in qualitative researches 6. Advantages of computer-assisted qualitative data analysis 7. Disadvantages of computer-assisted qualitative data analysis 8. How to Write a ResearchPaper? - ChoosingYourTopic - Researching - Makingan Outline - WritingYourPaper

  13. 6. WEEK: Primary Data and Data Collecting Techniques Primary data Classification of Survey Methods 3. Telephone interviews 4. PersonalFacetoFace 5. Traditional mail interviews 6. Internet Surveys 7. Pretesting 8. Observation

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