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PACMAn, Why ?

PACMAn, Why ?. Project Actions Analysis Data collection Tools Meetings / Relations Information Promotion. NETWORKING. Complex supply chain/ integration Climate change/ Environmental impact Population growth/ consumption Price tension Safety and quality Reconversion of agriculture

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PACMAn, Why ?

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  1. PACMAn, Why ? • Project Actions • Analysis • Data collection • Tools • Meetings/ Relations • Information • Promotion NETWORKING • Complex supply chain/ integration • Climate change/ Environmental impact • Population growth/ consumption • Price tension • Safety and quality • Reconversion of agriculture • … • Challenges for the Agro-food Objectives INNOVATION INTERNATION. SUSTAINABILITY

  2. Partnership • Partners’ organizations: • Development agencies • Provinces • Chambers of Commerce • Universities • Innovation centers • Italy • Ervet - Emilia-Romagna economic valorization of territory • Province of Modena • Province of Parma • France • CRITT Agro-alimentaire PACA • Spain • Instituto de Fomento de la Region de Murcia • IVACE - InstitutoValenciano de CompetitividadEmpresarial • Portugal • ADRAL - Agência de Desenvolvimento Regional do Alentejo • Ciprus • Cyprus University of Technology • Greece • DiktyoPraxi Innovation Relay Centre Help-Forward • Kilkis Chamber of Commerce and Industry -

  3. System and agro-food chain GENERAL CRITICALITIES (analysis, focus group, surveys and interviews) Analysis of segments + interviews to enterprises + best practices Pilot Action: Model of governance in tomato sector Database online + E-Guide Mapping of the chain Output/ RESULTS Lack of coordination among economic stakeholders and in the operative context

  4. Agro-food chain: the segments selected in PACMAn

  5. Interviews to agro-food enterprises in MED area (2) Some resultsemerged: - Experience/level of interest for cooperation activities • Requirement/request of services on support of cooperation Networking

  6. Interviews to agro-food enterprises in the MED area (1) • Some results emerged: • Key factors of competiveness • Incidence of exportations and importations • Correlations between strength and internationalization level Internationalization SECTORS: SELECTION PACMAN PROJECT NUMBER OF INTERVIEWS: 600 RESULTS: - 10 LOCAL REPORTS - 1 GLOBAL REPORT YEAR: 2012 Companies Interviews

  7. Interviews to agro-food enterprises in MED area (3) • Some results emerged: • Investments in innovation (turnover, activities area) • Collaboration with other enterprises/organizations for innovative joined projects (state of the art and potentialities) • Chart: areas of innovation Innovation

  8. NETWORKING TOOLS: DATABASE 47 OTHER ORGANIZA-TIONS • 47 OTHER ORGANIZATIONS: • No profit • ProducersAssociations • Cooperatives • Consortium/ Districts Chart: Distribution of organizations by country Link: http://agrofood.gnomon.com.gr 37 RESEARCH AND EDUCATIONAL BODIES 395 TOTAL ORGANIZATIONS 12 ASSOCIATIONS 5 PUBLIC ISTITUTIONS OF WHICH: 293 ENTERPRISES PACMAn ONLINE DATABASE

  9. REPORT BEST PRACTICES IN AGRO-FOOD SECTOR “ Parmigiano-reggiano: prices monitoring, partnership models, promotion” (Province of Modena – Italy) a) “Platform audit b) “Database enterprises c) Animation cluster” (CRITT - France). “The Murcia Food Brokerage Event” (MURCIA – Spain) “Interprofes-sional Organizations (IO) tomato” (Province of Parma – Italy) “Promotion of areas of wine production” (KILKIS - Greece) “Introduction of R&Dculture into enterprises: cases” (CUT- Ciprus) “DOSSIER CONAI 2010 Prevention ECO-Efficient” (ERVET SPA – Italy) “Agreement for quality in Crete” (Forth – Greece) “Quality product: grapes from Vinalopó” (IMPIVA – Spain). Meat produced by specific parameters” (ADRAL – Portugal) BEST PRACTICES

  10. INNOVATION Innovative technologies, innovation of product and process IDENTIFICATION GENERAL CRITICALITIES (analysis, focus group, surveys e interviews) • Limited competences and innovation abilities • Collaboration among academic world, industry and policy maker Output on Sustainability Database online (laboratories, research centers, universities, transfer of technologies) Output/ results of PACMAn project linked to the issue Identification best practices + Interviews Pilot Action: Catalogue of innovative technologies Objective: To strengthen relations among research, institutions and enterprises

  11. SUSTAINABILITY Environmental, economic, social, ethic The sustainability concept was applied to the system and the agro-food chain. Issues related to business management induced to the implementation of some specific outputs. IDENTIFICATION GENERAL CRITICALITIES (analysis, focus group, surveys e interviews) • ENTERPRISE MANAGEMENT: • Innovative products and process, • Logistic maximization, • Garbage management, quality and security of products, • Responsible marketing, • Efficiency of business processes Focus sustainability Code of Conduct for the agro-food sustainability Pilot Action: Hand e-Book on green packaging Output/ rEsulTS of PACMAnprojectlinked to the issue

  12. Code of Conduct: methodology and structure data collection approach analysis Sustainability Aspects handled 1 step 3 step 1 step 2 step • Criticalities • laws and regulations • Politics • Certification • Education • Research and Development • Case study • Bibliography • Indicators • Contacts • Environmental • Economic • Social • Ethic Thematic Areas • Productive chain • Innovation • Resources management • Trade and export • Quality and consumption Finalremarks 4 step • Recommendations

  13. Code of Conduct: communication BROCHURE SUMMARY (printed + pdf) COMPLETE REPORT (pdf) www.pacmanproject.eu/codicesostenibilita.pdf (IT) www.pacmanproject.eu/codesustainability.pdf (EN)

  14. Code of Conduct: recommendations (1) RESOURSES MANAGMENT INNOVATION AGRO-FOOD CHAIN

  15. Code of Conduct: recommendations (2) QUALITY AND CONSUMPTION COMMERCE AND EXPORTATIONS

  16. Pilot action • «Hand e-Book on foodgreen packaging in the MED area” (Ervet, IT; Critt, FR; Ivace and Info Murcia, ES) • Transnational marketing cluster based on “Authentic Mediterranean” concept (Kilkis, Crete GR; Ciprus; Alentejo, PT; Prov. of Modena, IT) • “Catalogue of innovative technologies in the Agro-food sector” (Forth e Kilkis, GR; Ciprus) • “Model of Governance of Med Agro-food Supply Chain” (Prov. of Parma, IT; Critt, FR; Info Murcia, ES). Sustainability Internation. INTERNATIONALI-ZATION Innovative approach for internationalization of Mediterranean product COMPETITIVENESS Transfer of knowledge on new system of production and governance methods SUSTAINABILITY Support on spreading of eco-sustainable packaging Innovation RESULTS Networking

  17. E-book – E-guide - Maps • E-guide for operators • support for networking activities • define guidelines to create a collaboration • supply information on sector operators, divided in thematic sections • E-Book on project cluster • describe the Project, the main results, the state of the art of agro-food system in Med area • Based on issue of innovation and sustainability • downloaded from project web site (pdf) • Promotional Maps • Mapping of interviewed companies and of organizations included in DB • focus on 3 selected segments

  18. PACMAn: external communication ONLINE PRINTED MATERIAL WEB SITE BROCHURE: CODE OF CONDUCT LEAFLET BROCHURE EVENTS 20 LOCAL EVENTS 1 FINAL CONFERENCE - NEWS/ UPDATE - DOWNOLAD OUTPUT OF PROJECT NEWSLETTER FB PROFILE MAILING LIST MORE: gadget, poster, …

  19. www.pacmanproject.eu pacman@ervet.it

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