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Having surpassed revenues of over US$ 1.8 Bn in 2018, global digital marketing analytics market is projected for stupendous expansion at an impressive CAGR of 14% during the forecast period of 2019 to 2029. The demand for digital marketing analytics across various sectors is increasing significantly owing to continuous growth in online purchases through mobile apps and growing importance to increase customer retention rates across various online services.
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Digital Marketing Analytics Market May 2020 Report Id : REP-GB-7017 Published On : April 10, 2020 Category : Electronics, Semiconductors, and ICT www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights © 2019 Future Market Insights, All Rights Reserved www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights © 2019 Future Market Insights, All Rights Reserved
About Future Market Insights Future Market Insights (FMI) is a premier provider of syndicated research reports, custom research reports, and consulting services. We deliver a complete packaged solution, which combines current market intelligence, statistical anecdotes, technology inputs, valuable growth insights, aerial view of the competitive framework, and future market trends. We provide research services at a global as well as regional level; key regions include GCC, ASEAN, and BRIC. Our offerings cover a broad spectrum of industries including Chemicals, Materials, Energy, Technology, Healthcare, and Retail. We have a global presence with delivery centers across India specializing in providing global research reports and country research reports. FMI is headquartered out of London, U.K., with a state-of-the-art delivery center located in Pune, India. We combine our knowledge and learning from every corner of the world to distill it to one thing – the perfect solution for our client. Research Capabilities Sector Coverage Customized Research Syndicated Research Investment Research Social Media Research Automotive and Transportation Electronics, Semiconductor, and ICT Retail and Consumer Products Industrial Automation and Equipment Chemicals & Materials Food and Beverages Services and Utilities Energy, Mining, Oil, and Gas Customized Research Syndicated Research Investment Research Social Media Research Subscription Information For detailed subscription information please contact Hari. T (Sr. Manager - Global Business Development) T: +44 (0) 20 7692 8790 | D: +44 20 3287 4268 Email: hari.t@futuremarketinsights.com www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 2 © 2019 Future Market Insights, All Rights Reserved
Research Methodology (1/2) Systematic Research Approach 1 In-depth secondary research is used to ascertain overall market size, top industry players, top products, industry associations, etc. Research & Intelligence Data Collection Data Filter & Analysis Actionable Insights Business Solution Market profiling 2 FMI formulates a detailed discussion guide to conduct expert and industry interviews Identifying key opinion leaders Questionnaire design In-depth interviews Coverage across value chain Formulating discussion guide 3 A FMI develops a list of industry players (manufacturers), distributors, retailers and industry experts Primary Research Key industry experts Developing list of respondents Channel study B Developments 4 FMI conducts interviews with industry experts, industry players, distributors and retailers SOLUTION Desk Research Market dynamics Data collection Products Market participants C Conclusions Key strengths Company Analysis Data is validated by triangulation method, wherein secondary, primary and FMI analysis contribute to the final data 5 Product portfolio Data validation Mapping as per value chain Key focus segments 6 Data is scrutinized using MS-Excel to obtain qualitative and quantitative insights about the industry Data analysis Primary Research # Secondary Research # Paid Publications# Linkedin Zoominfo Salesforce Avention Company websites Company annual reports White papers Financial reports Factiva GBI Genios Meltwater 7 FMI delivers industry insights and information in the required format (PDF) Insights # includes sources of databases www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 3 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Having surpassed revenues of over US$ 1.8 Bn in 2018, global digital marketing analytics market is projected for stupendous expansion at an impressive CAGR of 14% during the forecast period of 2019 to 2029. The demand for digital marketing analytics across various sectors is increasing significantly owing to continuous growth in online purchases through mobile apps and growing importance to increase customer retention rates across various online services. In addition, growing dependence on digital marketing analytics across organizations to track mobile advertisement effectiveness with real-time data and to deliver personalized ads and promotions targeting individual customers based on their interests and past behavior, is also witnessed. This is anticipated to fuel the demand for digital marketing analytics solutions across various industries, for effective marketing /advertising operations. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 4 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Potential Impact of COVID-19 on Adoption of Digital Marketing Analytics Digital marketing companies are facing the heart of coronavirus outbreak, translating into a 180-degree shift in their strategic plans for the near term. Partial or complete lockdowns, pushing the adoption of work from home culture, are proving to be changing the dynamics of digital marketing analytics market drastically in the near future. Key Takeaways of Digital Marketing Analytics Market Study • The adoption of digital marketing analytics solution and tools is anticipated to grow significantly in small and medium enterprises. • Social media marketing one of the primary applications of marketing analytics has been on the rise owing to many developments, such as chatbot and other applications. • Software segment to hold the largest market share of the digital marketing analytics market. • Business partnerships help increase business revenue, and new innovations in IT are enabling digital marketing analytics solution providers reach new potential customers, globally. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 5 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Growing Need for Integrated Digital Marketing Analytics Solutions to Propel Market Growth Increasing number of connected personal device such as smartphones, laptops, tablets and wearable devices is driving the need for integrated digital marketing analytics solution to organize data across multiple devices. Integrated analytics solution tracks user behaviour across various devices and helps to deliver highly personalized customer experience. For instance, healthcare companies can deliver customized advertisement to a user connected with a smartphone and wearable device that is designed for fitness purposes, based on real-time factors. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 6 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Learn More About FMI’s Digital Marketing Analytics Market Study In its latest report, Future Market Insights offers an unbiased analysis of the global digital marketing analytics market, providing historical data for period of 2014-2018 and forecast statistics for the period of 2019-2029. To understand opportunities in the digital marketing analytics market, the market is segmented on the basis of solution (software, services), application (social media marketing, email marketing, SEO marketing, pay per click marketing, content marketing, video marketing, display marketing), and end-user (small and medium enterprises, large enterprises), across seven major regions. A comprehensive view of the digital marketing analytics market has led our analysts to conclude that, the market is escalating at a significant rate owing to growing demand for real-time analytics to deliver personalized ads. Digital marketing analytics market in regions such as East Asia and Europe is anticipated to grow at high rates during the forecast period, owing to increased adoption of digital marketing analytics solutions and tools across various industries. Alliances with other providers, along with regional expansion, are some strategies opted by key players in these regions to fuel market growth. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 7 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Press Release Source: https://www.accesswire.com/588240/Measuring-the-Impact- Digital-Marketing-Analytics-Services-Surge-as-COVID-19-Induces-a-Shift-Toward-Online- Ecosystems-Future-Market-Insights More from FMI’s Electronics, Semiconductors, and ICT Market Intelligence: • Cyber Security in Robotics Market • Industrial Robots Market • Secure Web Gateway Market Request for covid19 Impact Analysis https://www.futuremarketinsights.com/covid19/rep-gb-7017 www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 8 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis About Future Market Insights (FMI) Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in London, the global financial capital, and has delivery centers in the U.S. and India. FMI’s largest market research reports and industry analysis help businesses navigate challenges and take critical decisions with confidence and clarity amidst breakneck competition. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 9 © 2019 Future Market Insights, All Rights Reserved
Digital Marketing Analytics Market Analysis Contact Mr. Abhishek Budholiya Unit No: AU-01-H Gold Tower (AU), Plot No: JLT-PH1-I3A, Jumeirah Lakes Towers, Dubai, United Arab Emirates MARKET ACCESS DMCC Initiative For Sales Enquiries: sales@futuremarketinsights.com For Media Enquiries: press@futuremarketinsights.com Future Market Insights Click here to Order a free sample For more insights on the Digital Marketing Analytics Market, you can request a report sample with full TOC at https://www.futuremarketinsights.com/reports/sample/rep-gb-7017 www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 10 © 2019 Future Market Insights, All Rights Reserved
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