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Understanding The Concept Of Video Email Marketing

Email marketing is the way of sending mail to customers as a commercial message. The mail sent to all the potential and current customers is called email marketing. The strategy that makes use of the embedded GIFs, static image, HTML5 videos which uses the link as a play button is called video email marketing. It uses the mail to promote the products by sending the video mails. http://bit.ly/2HzIYo6

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Understanding The Concept Of Video Email Marketing

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  1. Email marketing is the way of sending mail to customers as a commercial message. The mail sent to all the potential and current customers is called email marketing. The strategy that makes use of the embedded GIFs, static image, HTML5 videos which uses the link as a play button is called video email marketing. It uses the mail to promote the products by sending the video mails.

  2. In email language, the video increases 19% of open rates and 65% click-through rates, and it shows an increase in open and clicks through rates. It openly shows that all the people are very eager and curious in knowing what is in the video mail. The people are mostly interested in seeing the video mail than reading the text. They gain more information by viewing the video mail, and it is proved to be 95% and only 10% in reading email and more attention is given only to video email marketing. The video can reach a large number of people if it very professional, impressive and short. Human brains are mostly attracted to the visual images than the textual one and video is a fantastic tool to explain the most complicated things efficiently. There are many more options for presenting the products in video email marketing. This marketing is much used for a holiday campaign and also for birthday campaigns. It only depends upon the subscribers and the customers to make effective use. Video email marketing creates more creditability for particular companies. The video email marketing is like a short trailer for the subscribers and the customers that raise their eagerness to know about the feature of a particular brand. Video email marketing is very impressive and time-saving. It allows both the senders and the receivers to save their time. The Google search ranking is improved, and it is the special benefit of video email marketing. All the people are aware that the video can go viral and it is the best way for delivering the information and messages. It is in the front face comparing to any other email communication. The video email marketing will become very popular in the future, and it will become a common way of email communication. The video email marketing can retain the customer and also inviting new customers.

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