Referex Engineering

1. Referex Engineering 工程电子参考书 Presented by: 钟似璇 Title: Ei中国代表 Date: May 19th , 2004

2. 电子书的背景 • 七十年代初期电子书出现 • 全是文字，存在大型计算机内 • 相隔了20多年后，随着高科技的发展电子书开始成气候 • 近几年电子书开始在STM（科计医）范围里有起色 • 不少科技出版社，包括 NetLibrary, Knovel, McGraw-Hill, CRC Press, Pearson (Safari)都加入到行列

3. EV2平台 • Engineering Village 2 在工科范围内有领先地位 • Compendex, Inspec, NTIS etc.已经被广大用户熟悉，广泛应用 • 用户希望在一个平台上得到更多与工程相关的信息

4. 基本参数 • Referex Engineering将成为既有深度又有广度的工科参考书籍源 • Engineering Village 2的检索工具 • 350本工科参考书 • 3个种类

5. 3 Referex Engineering Collections • 3个种类 • Mechanical and Materials 机械、材料 • Electronic and Electrical 电子、电工 • Chemical Petrochemical and Process化工、石化、工艺

6. Key Publishing Clusters 我们的强项: • Electrical Engineering 电工 • Mechanical Engineering 机械工程 • Materials & Design 材料和设计 • Industrial Engineering 工业工程 • Health & Safety 保健安全 • Chemical/Process Engineering 化工、工艺 • Petroleum Engineering 石油 • Environmental Engineering & Energy 环境和能源 • Biomedical Engineering 生物医学

7. 最畅销书

8. Kaminow, Optical Fiber Telecommunications IV • Optical Fiber Telecommunications – IVA & IVB, Kaminow • Audience: Professionals in fiber optics, telecommunications, and electrical engineering • Covers latest applications and developments in light wave communication. • Kaminow, former Head of Broadband Networks for AT&T Bell Laboratories.

9. Power Electronics Handbook 1000 pages of focused reference for all Electronic & Electrical Engineers Strong clustering with Newnes list, including Power Engineering Series (editor Tim Miller) Relevant to all electronics engineering applications Rashid has best selling Power Engineering text with Prentice Hall

10. Jack, Video Demystified 4/e • The bestselling, best-known book on digital video – 35,000+ copies in print • Technology advances in video over networks, wireless, broadcast, on-demand etc., driving huge market growth

11. Boyes, Instrumentation Reference Book 3ed • Comprehensive and authoritative collection for instrumentation, automation and control engineers, technicians and users • Edited by Walt Boyes, ISA publications committee chairman • The only rival to the legendary Liptak (3 volumes)

12. Valkenburg, Reference Data for Engineers 9ed 10,000+ copies of 8/ed sold All professional Electrical Engineers, students and technicians need this data. Previously known and written as the ITT Engineers Handbook, published by SAMS.

13. Ridley & Channing, Safety at Work 6/e • The definitive reference on H&S regulations & practice • Long history in prior editions as a bestseller – 1500+ copies per year!

14. Ratner et al., Biomaterials Science • World’s leading experts are editors and contributors • The only single-volume comprehensive yet accessible guide to this hottest of topics • Ideal text and reference book • 12,000+ copies LOT • 1,701 units in 2003

15. Z&T, The Finite Element Method, 5ed Probably the best known book on the subject in the world All professional Mechanical & Civil Engineers and students need to know this analysis technique. Zienkiewicz – the inventor, and ‘Father’ of the Finite Element Method. Taylor – Berkeley chair in ME

16. Pumping Station Design 2ed The best-known and respected book in its field: 3859 copies, $500k+ sales LTD Provides the only real-world design guide to pumping stations needed for every municipal authority in the US

17. Mobley, Plant Engineers Handbook All professional engineers, technicians and managers in any manufacturing or maintenance facility need this book. R. Keith Mobley – industry guru and editor for Plant Services magazine. Monthly column. Sponsored by Plant Engineering magazine – 125,000 circulation.

18. MacAllister, Pipeline Rules of Thumb, 5e • The must-have, can’t replace, can’t do without reference for professional pipeline engineers, designers and drafters • The pipeline industry’s top reference work – 20,000 copies in print

19. Lyons, Standard Handbook of Petroleum & Natural Gas Engineering, 2/e • The most comprehensive industry reference in the world – 1300+ pages, 20+ chapters. • The Bible for PE’s and for anyone in the fast-growing natural gas market

20. Branan, Rules of Thumb for Chemical Engineers 2ed • Chemical and Process Engineering audience • Hundreds of common sense techniques, shortcuts and calculations in one-stop resource • Carl Branan - decades of experience in the chemcial and petro- industries

21. Loss Prevention in the Process Industries • 3 Volumes, 4000+ pages • Franks Lees’ unrivaled bible for the process industries • No process engineer in the petrochemical, plastics, food, pharma, biotech industries can afford not to have access to this book • The price of safety? This book or another Bhopal…

22. Product basics • Integrated within the Engineering Village 2 interface • Provides basic searching and browsing capabilities for discovering titles • Linking to PDFs • Access to PDF by subscription only

23. Functionality – Searching eBooks search tab • Select collections • Keyword search of full text • Metadata search (ISBN, Title, Author, Publisher) • Collection browse of book titles • Subject browse of book titles

24. Referex search

25. Functionality – Search results • Keyword search • Searches full text of eBook • Returns relevant chapters, sections, parts of eBook in citation format • Full text links to view sections and eBook • Metadata search or collection/subject browsing • Searches specific index of ISBN, publisher, title, author, collection, or subject • Returns book titles by latest publication order in citation format • Full text links to view eBook or buy eBook

26. Keyword search results

27. Metadata or browse results

28. Book description record

29. Planned enhancements • Search Referex and Compendex, Inspec, NTIS together • New search refinement features • “Find related” search • Relevancy enhancements • Integration of CRC as EV2 content

30. Competition – 2 basic business models • Database license • Customers pay an annual fee to access a defined collection of titles • No permanent archive • No ability to mix and match titles differs • Title purchase • Customers pay on a title by title basis • Title rights are retained for perpetuity • May be limits on simultaneous title use • Several shades of gray in between • Each model reflects the economics of the book business

31. Referex Business model • Subscribers license the collections under a database subscription model • Collections are not flexible • License provides unlimited access to titles for a 12 month period • No ownership or archival rights are granted • Subscription must be renewed on an annual basis • Subscription ‘lives’ on Engineering Village 2 • Non-EV2 subscribers can subscribe to Referex and be given access to only Referex content sources

32. Update model • New titles will be added to collections 2X per year • Titles will ‘fit’ the existing collection make-up (subject) • Expect 10-15 new titles in each collection over a 12 month period

33. Pricing • Collections priced individually • Academic and Corporate prices • No relationship to print prices

34. Point of comparison • If a library were to purchase each title individually: • Single user access • No full-text searching • No edition updates • $40K + price tag • Offering competitively priced

35. More Product Information • www.ei.org • Full title list • Download-able fact sheets

36. Thank You