Presented by: Ofelia Chernock , Portfolio Marketing Manager

1. Information Resources to Facilitate and Optimize Biomedical and Medicinal Research Presented by: Ofelia Chernock, Portfolio Marketing Manager

2. Agenda • The Value of Content to Facilitate Biomedical and Medicinal Research • Cross-Disciplinary Workflow Components • Biomedical and Medicinal information Usage • Content for Academic, Government, and Corporate Researchers • Efficiency Gaines through Online Access • Join the Elsevier Community!

3. Content to Facilitate Research Outcomes: The Top reasons Researchers Will Recommend Online Books to Their Library The value of content to facilitate research outcomes Data Source: Elsevier 2012 Global Academic User Value Study,10,000+ responses from teachers, researchers, students in higher education

4. Biochemistry, Genetics & Molecular Biology Immunology & Microbiology Mapping the cross-disciplinary workflow 37% of researchers with Biomedical Science and Medicine as their primary area say they do cross-disciplinary research in these 3 areas the most Biomedical Science & Medicine Data Source: 2012 Elsevier survey of 365 researchers and students in Biomedical Science and Medicine

5. Top Downloaded Titles on ScienceDirect in Biomedical Science and Medicine Usage trends in biochemistry, genetics and molecular biology Data Source: Elsevier ScienceDirect Biomedical Science and Medicine Usage reporting; requests for full text chapter downloads , Jan.-June 2012

6. The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers Elsevier is committed to providing quality content from renowned authors to help researchers build foundation knowledge • These interdisciplinary fields include topics such as cancer research, cardiology, bone biology, forensic medicine, respiratory medicine, hematology, nephrology, pathology, gastroenterology, endocrinology, obesity and public health • Features world renown authors such as Robert Lahitaand Francis Glorieux • Emerging topical content like Women and Health and Cancer Immunotherapy adds timely relevance to the research Elsevier’s publishers & editors are committed to keeping abreast of new techniques and technologies as it is imperative for research and development in this field.

7. Elsevier publishes quality content with relevance across science disciplines to meet the cross-disciplinary needs of biomedical science and medicine researchers The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers Pharmacology, Toxicology & Pharmaceutical Science Neuroscience Biomedical Science & Medicine Immunology & Microbiology Genetics

8. The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers Top-notch eBook content to use in the classroom Molecular Pathology The Molecular Basis of Human DiseaseWilliam B. Coleman & Gregory J. Tsongalis Aimed at graduate students who need to develop an understanding of molecular pathogenesis – this is essential for their success as experimental pathologists and translational researchers. Essential Concepts in Molecular Pathology William B. Coleman & Gregory J. Tsongalis Aimed at teaching students in courses where the full Molecular Pathology textbook is not needed, but the concepts included are desirable (e.g. graduate students in allied health programs or undergraduates). It is also aimed at students who are enrolled in courses that primarily use a traditional pathology textbook, but need the complementary concepts of molecular pathology (e.g. medical students). Basic Medical Endocrinology, 4th Edition H. Maurice Goodman Firmly rooted in integrated physiology, the fourth edition strikes an excellent balance between systems / organismal level of overview and cellular / molecular analysis. The author has over 45 years of experience teaching endocrinology and physiology to medical students at Harvard and the University of Massachusetts. Medical Cell Biology, 3rd Edition Steven R. Goodman “The Third Edition of Medical Cell Biology by Steven Goodman is a highly-readable cell biology textbook designed specifically for medical students. The use of clinical cases builds a framework for the basic concepts and helps reinforce understanding. Every medical student should arm him or herself with this book as preparation for the board exam.”--John Clancy, Jr., PhD, Professor and Chair, Department of Cell Biology, Neurobiology, and Anatomy, Loyola University, Chicago, Illinois; President of the Association of Anatomy, Cell Biology, and Neurobiology Chairs Part of Textbooks on SD offering Part of Textbooks on SD offering Part of Textbooks on SD offering Part of Textbooks on SD offering Textbooks on ScienceDirect -info.sciverse.com/textbooks

9. Elsevier’s Major Reference Works help researchers gain essential foundation knowledge and broaden their perspective in new/related areas The Need for Quality, Diverse Content for Academic, Government, and Corporate Researchers Encyclopedia of Human Nutrition, 3E Editor –in-chief Benjamin Caballero,Johns Hopkins University, Baltimore, USA Published Jan 2013, 4 Volume Set Covers thoroughly topics ranging from nutrient biochemistry and function to clinical nutrition and the epidemiology of diet, health and disease. With approximately 30% new content readers can be sure they have the latest research information. Encyclopedia of Respiratory Medicine Edited by Geoffrey Laurent, The Royal Free and University College Medical School, London, UK Steven Shapiro, University of Pittsburgh, PA, USA Published May 2006, 4 Volume Set Provides an authoritative and comprehensive coverage of the complete field of respiratory medicine via a vital interface between the pure and clinical science environments from the relevant molecular biology to the treatment of diseases that affect the respiratory system. Encyclopedia of Endocrine Diseases Editor-in-Chief: Luciano Martini, University of Milan, Italy Published March 2004, 4 Volume Set "Amazingly comprehensive, this set is highly recommended for all readers seeking information about cancer." — J.M. Coggan for CHOICE

10. In Corporate Researchers’ Words: The contribution of Biomedical Science and Medicine eBooks to Workflow outcomes “Online books aids in the immediate need of background rationale for development of a model and its application to test a proof of concept for internal molecule. Online books provided background information we needed to accelerate development of a model in house.”- Scientist, Nektar Therapeutics “For me, online books Identified typical phrasing as approved by the FDA, which saved time & effort to streamline the FDA approval process. – Yi Li, Librarian “It helped me to learn event detection techniques faster, resulted in accelerated research. It helped me learn the background on hospital acquired infection faster.” -Kaveh Momen, Toronto Rehabilitation Institute “Accelerated basic knowledge about a disease.” -Jose Carlos Casqueiro, MD, Hospital Severo Ochoa Data Source: 2011 Akel Agency Research Study: Corporate Markets

11. SciVerseScienceDirect is the most preferred publisherplatform among Biomedical Science and Medicine researchers who need both book & journal content How Online Access Drives Efficiency “Contains the most trusted foundation knowledge” Biomedical Science and Medicine researchers share their opinions: “High quality of book's content” “The range of information they provide is the best.” “Elsevier’s SciVerse helps me to think differently to get new ideas about research” “Great publisher!” Data Source: 2012 Elsevier survey of 365 researchers and students in Biomedical Science and Medicine

12. *86% of biomedical research and medicine researchers are engaged in social media communities! Join our community – where nearly 6,800 biomedical science and medicine members are collaborating daily! Join the Elsevier Community www.facebook.com/elsevierbiomedchem www.facebook.com/elsevierstemcell www.twitter.com/elsbiomedchem www.twitter.com/elsstemcell www.youtube.com/elsevierbooks