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1.05 Activity

1.05 Activity. You and a partner create a Feature and Benefit Chart for the sports product assigned to you. The Chart must contain 4 features and 2-3 benefits for each feature. Include 2 pictures of your product, and the price. See the example chart on the next slide.

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1.05 Activity

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  1. 1.05 Activity • You and a partner create a Feature and Benefit Chart for the sports product assigned to you. • The Chart must contain 4 features and 2-3 benefits for each feature. • Include 2 pictures of your product, and the price. • See the example chart on the next slide. • Remember: Features are Physical characteristics and Benefits are what those features “do” for the consumer.

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