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Information needed to meet the objectives. The objective is a statement of an intention to provide date relevant to a marketing problem but, in itself, it does not indicate what the research must find out.
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Information needed to meet the objectives The objective is a statement of an intention to provide date relevant to a marketing problem but, in itself, it does not indicate what the research must find out. Therefore, prepare a statement with all the information listed is relevant to explain the marketing problem and do the research with this information coverage.