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WCA SOCIAL ENTERPRISE. Westmoreland Community Action. Mission: Westmoreland Community Action strengthens communities and families to eliminate poverty. Westmoreland Community Action. Agency Growth 1990 – 5 Programs, 90 Staff, $1.5 Million Annual Budget
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Westmoreland Community Action Mission: Westmoreland Community Action strengthens communities and families to eliminate poverty.
Westmoreland Community Action Agency Growth 1990 – 5 Programs, 90 Staff, $1.5 Million Annual Budget 2013 – 23 Programs, 230 Staff, $15 Million Annual Budget
Westmoreland Community Action Poverty Statistics Westmoreland County Population 364,471 Poverty Rate 10.5% Families 7.2% Single Mothers 35.8% Unemployment 7.6%
Social Enterprise WHS, Inc. and Greensburg Construction Mission: To lease to non-profits at a lesser rate while making donations to low-income programs.
Social Enterprise • Purchased 1st building – 24,000 sq. ft. • 1995 • Lease to two non-profits • 2013 – Own 7 office buildings and apartment building • 100,00 sq. ft. • 6 are paid off • $6 million in assets • Purchased Greensburg Construction in 2004 • $1 million in annual revenue • Made profit last 3 years
Social Enterprise • WCA – Social Enterprise Research • Job Creation/Training • Tax Paying Entity • Good Community Partner • Quality Service/Business • Restaurant • Catering • Lawn Service
Social Enterprise • What Does WCA Do Best? • Community and Economic Development
Social Enterprise • What Does WCA Do Best? • Community and Economic Development
Social Enterprise • What Does WCA Do Best? • Community and Economic Development
Social Enterprise Missed Opportunities One example: S. 6th Street, Jeannette
Shop Demo Depot • 3 Agency Collaboration • 3 Community Action Agencies • $60 million annual budgets • $50 million Economic Development • Heavily involved in development
Shop Demo Depot 3 Agency Collaboration (continued) • Clearinghouse for donated and salvaged materials • Converted items to charitable dollars to support 3 Community Action Agencies
Shop Demo Depot 3 Agency Collaboration (continued) • Reduce waste of natural resources while diverting usable materials from landfills. • Deconstruction vs. Demolition • 40% of solid waste to landfills
Shop Demo Depot • Community Mission • Hire people from community • Purchase from the community • Taxpaying entity • Self-sustaining by 4th year
Shop Demo Depot • Start-Up • Pooling resources -- $330,000 • Development experience • Construction relationships • Business contacts • Temporary location • Hire key staff • Build clients/donations 4 County Area
Shop Demo Depot • Financials • Foundations -- $750,000-- Location • OCS Grant -- $500,000 -- Staff • ARRA $ -- Start-up -- Equipment • State Funds -- $200,000
Shop Demo Depot • Marketing and PR • Marketing Team • Website (www.ShopDemoDepot.com) • (.net, .org) • Signage • TV/Radio • E-mail Blasts • Social Media
Shop Demo Depot • Marketing and PR (continued) • Construction Associations • Business/Human Service Contacts • 6 Chambers of Commerce • Builders/Contractors • Speaking Engagements • Rotary • Small Business Association • Events
Shop Demo Depot • Building Goods Donations • General (Public, Craig’s List) • Business (Wal-Mart, Lowe’s, Home Depot) • Construction Companies • Private Contractors • Demolition Companies • Trade Specific Manufacturers • For example, Kitchen and Bath
Shop Demo Depot • Location • Temporary/Permanent • Smithton, PA • 15% Poverty • 22% Children in Poverty • Jones Brewery • Shirley Jones – • Partridge Family
Shop Demo Depot • Location (continued) • 23 Acre Site • 8 buildings and water treatment plant • Bottling Plant – Rehab/SDD • Brewery – Deconstructed/200 parking spaces • Railroad Spur • Stoney’s Brewing Offices • Smithton Borough – vehicles and supplies • Greensburg Construction
Shop Demo Depot Bottling Plant
Shop Demo Depot Brewery
Shop Demo Depot Railroad Spur
Shop Demo Depot Stoney’s Brewing Offices
Shop Demo Depot Smithton Borough Building
Shop Demo Depot Brewery Site Greensburg Construction
Shop Demo Depot Brewery Site • Close proximity to all 3 CAAs • Accessible major roadways • Easy signage – 4 convenient routes to location Greensburg, PA 17 miles Washington, PA 31 Miles Uniontown, PA 21 Miles Shop Demo Depot
Shop Demo Depot Brewery Site (continued)
Shop Demo Depot • Phase II • Deconstruction – Inventory source for Shop Demo Depot • Staff/Training • Partner with Demolition Contractors • Deconstruct – Activities by 3 CAAs (4 County Area) • County Contracts
Shop Demo Depot • Projected Time Line • Start-Up • Hiring of Key Staff • Temporary Staging Site • Completion of Business Plan • Submit Grants • OCS – Staff • 3 Foundations – $1 Million – Acquisition and Rehab
Shop Demo Depot • Move to Permanent Location • Buyer for brewery • Found closed lumber yard • Negotiated purchase/lease agreement • Moved entire Shop Demo Depot business in January 2012
Shop Demo Depot • Cook’s Lumber Yard • Mount Pleasant, PA • Statistics • Population 4,454 • Poverty Rate 16.7% • Single Female w Child 69.6% • Median Income $35,987 • Median Property Value $107,600 • Located on Rte. 31 • Surrounding roadways • 26,000 vehicles daily
Shop Demo Depot • Cook’s Lumber Yard (continued) • 5.6 acres • Railroad spur • Outbuildings • 20,000 sq. feet of indoor space • Bike trail collaboration
Shop Demo Depot • Cook’s Lumber Yard (continued) • $550,000 purchase price • Lease/Purchase • Rehab needs -- $250,000 • Purchased property -- January 2013 • Foundation assistance -- $500,000 • NAP tax credit -- $415,000 – 2012-2013
Shop Demo Depot • Cook’s Lumber Yard (continued) • Open House • Deconstruction • Hiring of Staff • Permanent Location • Evaluation
Shop Demo Depot • Cook’s Lumber Yard (continued) • Grand opening – April 2012 • Average sales to date -- $550 daily • eLoop • Partner with Construction Junction • Amazon paints • Software -- tracking • Habitat purchase
Shop Demo Depot • Shop Demo Depot’s Future • Rehab work • OCS proposal • 25 staff • Warehouse and deconstruction • Other business ventures • Plastics • Office furniture • Profitable by 2016