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Jumpstart: eCommerce Platforms

Jumpstart: eCommerce Platforms. Sue Pratt, Account Director. 10th March 2010. About Salmon. Global Systems Integrator Operations in London, New York, Beijing, Sydney, Delhi Successful track record over 20 years c. 170 staff in the UK, c 100 in eCommerce team £15M turnover

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Jumpstart: eCommerce Platforms

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  1. Jumpstart: eCommerce Platforms Sue Pratt, Account Director 10th March 2010

  2. About Salmon • Global Systems Integrator • Operations in London, New York, Beijing, Sydney, Delhi • Successful track record over 20 years • c. 170 staff in the UK, c 100 in eCommerce team • £15M turnover • Privately owned, financially sound • Open, honest and responsive approach • Strong delivery-focused culture • Mission critical systems • Broad and deep expertise in web based applications and technologies • Specialist skills in highly transactional systems and solutions e.g. B2B and B2C eCommerce, multi-channel integration, electronic trading • Diverse interests and practices • Interests in retail, finance, insurance and utilities • Focus on enterprise architecture, eCommerce, IT/Business change, Customer Interaction • Focus on ROI and lower TCO of technology & business results • Application management and support - 25% of the turnover • Innovative risk reward models • Fixed price • Managed risk • Shared reward / outcome based consulting

  3. SalmonDelivering digital solutions for market leading & challenger brands

  4. Three key trends 5

  5. 1. Multi channel commerce

  6. 2. Cross channel commerce

  7. 3. New business models and technologies

  8. New business models

  9. New technologies: atomisation of data

  10. New technologies: location based services

  11. Choosing a customer interaction platform

  12. Platform selection

  13. Embrace transformation

  14. Technical aspects to get right

  15. Looking for a customer interaction platform

  16. The three main options

  17. Three final thoughts….

  18. The prize

  19. What happens if you get it wrong?

  20. What happens if you get it right?

  21. Sue Pratt Account Director Tel: +44 (0)7976 732903 spratt@salmon.com Salmon Ltd 64 Clarendon Road Watford Hertfordshire WD17 1DA Tel:  +44 (0) 1923 320 000 Fax:  +44 (0) 1923 320 023 Unique Approach • Unique Solutions Salmon LLC220 Old Country RoadMineola NY 11501-4271United States of America Tel: 001 516 742 7888 Fax: 001 516 742 9169 Salmon China Limited 605 Zhongchen BuildingLize Zhongerlu #1Wangjing Science & Technology ParkChaoyang DistrictBeijing 100102China Tel:  +86 (0) 10 6439 8779 Fax:  +86 (0) 10 6439 8665 Salmon Asia Pacific (Pty Limited)Level 1, 299 Elizabeth StreetSydney NSW Australia 2000 Tel: +61 (0)2 8251 0044 Fax: +61 (0)2 8251 0097

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