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Discover how cooperation leads to prosperity in the Baltic Sea region through the Grand Tour concept connecting World Heritage Sites. Explore transnational collaboration, sustainable tourism tools, and innovative ideas for regional growth.
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Cooperation as a way to Prosperity Författare
Time line Past December 2013End ”BSWH – co-operation for prosperity” January 2013Start ”BSWH –co-operation for prosperity” December 2015 End of ”Joining hands and minds” December 2014 Start for ”Joining hands and minds” 2014 2015 2013 Conference in WHS Old Rauma and Sammallahdenmäki in September Conference in WHS Visby, Sweden in March Conference in WHS Riga, Latvia in October Final meeting in Stockholm, Sweden, in December Conference in WHS Malbork Poland in March
The start 2012 • ”There are resources for increased cross border cooperation in the Baltic Sea Region”. • ”What shall we do”? Swedish Institute. Författare
Cooperation for prosperity 2013-14 • Project resources,invitation and open questions • Who are we? • What we want to? • We met in Visby, Riga och Stockholm Författare
Joining hands & minds • Let us move on • We have draft to final goal • We met in Malbork & Rauma Författare
Preparatory activities • We are close • Still some challenges to face • Will GTB be possible? Författare
Some reflections • Joy • New friends • Enriching • Open minds • Cultural meetings • Learning about WH-sites • More…… Författare
Grand Tour ofthe Baltic Sea • World Heritage based travel route or routes • Focus on activity and experiences • Sustainable and high quality products • Community centered • Heritage understanding and travel guidance • Online platform and marketing tools • Focus on both domestic and large source markets Louise Hoffman Borgö
How to create a Grand Tour Grand Tour of the Baltic Sea Region Analyzing links between Heritage Sites, innovation and regional growth Develop the “Grand Tour“ concept with the tourism- and travel sector Create products and quality for visitors together with the World Heritage Sites Offering capacity building to stakeholders of World Heritage Sites Using tools to strengthen sustainable tourism in World Heritage Sites
What is asked of each WHS? Create products and quality for visitors together with the World Heritage Sites Using tools to strengthen sustainable tourism in World Heritage Sites More passive role as receiver of information or objects for studies and tests: Develop the “Grand Tour“ concept with the tourism- and travel sector Offering capacity building to stakeholders of World Heritage Sites Analyzing links between Heritage Sites, innovation and regional growth
Innovative World Heritage Tourism • Transnational collaboration • See the Region through WHS • Baltic Sea Perspective • Heritage Laboratory • Meet a local person in WHS • Collect pins, play games etc. • Sustainable tourism tools • Creating a soil for innovative ideas Författare
EAT MEET BUY TRY A World Heritage Site Författare
European World Heritage Routes • Demonstration Project January 2016 - June 2017 • Meeting Brussels 14-15th March 2016 • Objective • Goals • Learnings • Mind game Författare
Themes of the Baltic Favourites; Adventures Romantic Mythic Architectural Tasting Royal • Less favorites; • Vikings • Parks and Gardens • Cold war • Art • Eat and drink • Napoleon
Mind Game • The Architectural route of the Baltic • WHS Historic center of Riga • WHS Vilnius Historic Center • WHS Stralsund and Wismar Historic Centers • WHS Skogskyrkogården The Romantic route of the Baltic- WHS Castle of Teutonic Order of Malbork - WHS Old Rauma - WHS Hanseatic town of Visby- WHS Kronborg Castle • The Mythic route of the Baltic- WHS Sammallahdenmäki • WHS Urnes Stave Church • WHS Surtsey • WHS Frontiers of the Roman Empire • The Adventurous route of the Baltic- WHS Curonian spit • WHS Vega Archipelago • High Coast/Kvarken Archipelago • WHS Struve Geodetic Arch Författare