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Join us for an informative town hall meeting where we will discuss the accomplishments of the IAB, ongoing activities, and our plans for the future. We will also explore new awards, enterprise transformation, and marketing the IE community. Don't miss out!
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IAB Town Hall Agenda • Who we are…(10 min) • What is the IAB? • Leadership Introductions • Where we’ve been…(5 Min) • 2010/2011 accomplishments • Ongoing activities • Monthly Calls • Where we’re going…(25 Min) • New Award(s) • Enterprise Transformation • Next Great Idea – Marketing and building the community • Q&A
What is the IAB? • IIE Winning & Growing • Industrial Engineering Profession Winning & Growing • IIE Practitioners Winning and Growing You can succeed best and quickest by helping others succeed…
IAB Leadership Team • Kazuo Takeda • 2010/2011 Chair Past Chair • Bill Tolo • 2011/2012 Chair • Majid Abab • Chair Elect
Kazuo’s Career Progression Non BroadcastTV Technical Animation United Parcel Service Disneyland • Education • Bachelors (Long Beach State Univ.) • MBA -2012 (Univ. Redlands) Manager (FOS IE) Prgm Mgr (IE) Mgr H-STV (US/Asia) A. Producer (Animation) Pln Mgr (IE) Mgt Srvr (Air IE) Manager (Westinghouse) Supervisor (Pkg IE) Position Auditor (CATV) Technician (Electronic) • Professional / Community • IIE: Industry Advisory Board, National Leadership Council, Sr. Board Member • IE: Industry Advisor; USC, Cal Poly Pomona • Special Effects Director; FCRT • Director of Team Managers; Cal Wave Hockey Mechanic (Exotic Cars) Technician (Electronic) Organizational Movement
Bill’s Career Progression Non BroadcastTV Technical Animation United Parcel Service Disneyland • Education • Bachelors (Long Beach State Univ.) • MBA -2012 (Univ. Redlands) Manager (FOS IE) Prgm Mgr (IE) Mgr H-STV (US/Asia) A. Producer (Animation) Pln Mgr (IE) Mgt Srvr (Air IE) Manager (Westinghouse) Supervisor (Pkg IE) Position Auditor (CATV) Technician (Electronic) • Professional / Community • IIE: Industry Advisory Board, National Leadership Council, Sr. Board Member • IE: Industry Advisor; USC, Cal Poly Pomona • Special Effects Director; FCRT • Director of Team Managers; Cal Wave Hockey Mechanic (Exotic Cars) Technician (Electronic) Organizational Movement
Majid’s Career Progression Boeing Boeing Boeing Boeing Boeing • Education • BS IE (Cal State Long Beach) • MS ITE (City U- Near Completion) IE Manager IE Manager IE Manager IE Manager IE Manager Commercial Programs and Enterprise Support • Professional / Community • IIE: Annual & Lean Conf Track and Program Chair; IAB; Chair Lean Paper Contest panel; Enlisting Corporate membership (1400+), Major Training Collaboration Boeing and IIE; ABET Evaluator; • IE: Industry Advisor; Cal Poly SLO, UPR & University Focal to many other universities, Coach • UPS and Boeing Diversity Award Winner; • Sponsor of the Boeing IE Virtual University, Mentor Fabrication Division Position Industrial Engineer Fabrication Division Organizational Movement
Dennis’ Career Progression Roadway USPS FedEx Ground FedEx SmartPost DSC • Education • Bachelors (Purdue University) • MBA (Loyola University of Chicago) Vice President (Postal Ops and Engineering) Director (HR) Director (Field Eng) Senior Mgr (Field Eng) Position Manager (Ops Eng) Senior IE Logistics Network Coord • Professional / Community • IIE: Industry Advisory Board, Milwaukee Chapter Secretary • Volunteer BSA Operations Engineer Organizational Movement
Where have we been? IIE Winning & Growing: “PRACTITIONERS HELPING IIE” Conference Input/Support: IAB Track, Moderator for Executive Roundtable, Panelists, Speakers Awards: Nominate Award Candidates IAB Middle Career Leadership Award Misc. Support/Input Advertising on a National Level Strategic Partnerships with Organizations Strengthening Chapter Connections Helping Sr. IIE Chapters How can IIE affect successful networking?
Where have we been? IE Profession Winning & Growing: “IAB HELPING TO GROW THE PROFESSION” • YouTube Video Contest (2007 and 2010/11) – raise awareness to kids on the IE profession using current social media • Marketing the IE Profession – Systems and Process Improvement Forum • Peer Discussion Examples (Industry Networking) • Recruiting Challenges • Promoting new talent • How to recognize mid career leaders • Development of IIE Solutions Track
Where have we been? IE Practitioners Winning & Growing: “IIE HELPING TO PRACTITIONER’S” Awards • Nominate Award Candidates • IAB Middle Career Leadership Award (New) • Enterprise Transformation Award (Pending) Provide Input to IIE: (to ensure that IIE is meeting industry members needs in the following areas) Conference Content, Website Content, Training Offerings
Pulse of Industry • What challenges are you facing? • Future discussion topics • Etc.
New Conference • Enterprise Transformation
IAB the Next Great Idea“Marketing the IE Profession” What is the task? • Get the message out of what IE’s do to Non-IIE members. • Not one single message, but many messages based upon the audience. • Focus on execution, getting the word out not on honing the message.
IAB the Next Great Idea“Marketing the IE Profession” Why should we do this? • IEs are not well known to the general population about who we are and what we do. • IEs are critical to the survival & revival of American industry in the global economy. • IEs should be recognized as subject matter experts outside our IE community.
IAB the Next Great Idea“Marketing the IE Profession” What is the Opportunity? • Market within industry about IE • Market to other engineering disciplines about IE • Market to Re-engineered IEs (Lean, Six Sigma, etc.) about IE • Market within the academic community (grade school, high school, college) about IE
IAB the Next Great Idea“Marketing the IE Profession” What are the Goals? • Baseline is zero. Start where we are now. • 5oo followers on IIE IAB social networking site by 2011 (LinkedIn). • Begin with current Yahoo IAB membership • Recruit at IIE Annual Conference (Town Hall) • Generate hits, touches, impressions, comments, or event attendees. • 2,500 in 2010; 5,000 in 2011; 10,000 in 2012
IAB the Next Great Idea“Marketing the IE Profession” Project Scope: Market to non-IIE members • Maintain the IIE Brand • Hippocratic Oath: “Do No Harm” • Supported by IIE HQ but independent • Do not compete with IIE but complement • Ideally convert “followers” to IIE members
IAB the Next Great Idea“Marketing the IE Profession” Project Plan • Develop IIE IAB social networking identity • Name , Logo, Website • Poll of IE stakeholders to for a baseline metric. • What do they know about IEs and what we do? • Develop a tool kit of marketing materials • Specific initiatives based upon member interest • Bring other IIE groups w/ common goals • Ask for specific help to implement “The Plan”
IAB the Next Great Idea“Marketing the IE Profession” Next Steps • Name LinkedIn Group (Systems and Process Improvement Forum) • Include IE in group name? • Straw Poll • Generate Group Discussion Topics? • Take Away • Join the IAB LinkedIn grouphttp://tinyurl.com/4wevo65 • Participate in the Group Discussions • Show Status Updates on LinkedIn