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BROADCAST TELEVISION . NETWORKS, “ netlets ” and AFFILIATES. MAJOR NETWORKS. There are three (3) major networks in the United States. CAN YOU NAME THEM?. Nbc is channel 10 in philadelphia. Now owned by Comcast. CBS- Channel 3 in philadelphia. Owned by Viacom.
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BROADCAST TELEVISION NETWORKS, “netlets” and AFFILIATES
MAJOR NETWORKS • There are three (3) major networks in the United States. • CAN YOU NAME THEM?
Nbc is channel 10 in philadelphia • Now owned by Comcast
CBS- Channel 3 in philadelphia • Owned by Viacom
Cbs is channel 6 in philadelphia • Owned by Disney
Broadcast television networks • There is one “not for profit” television station/network in the United States. • It is the only broadcast network that does not run commercials. • Can you name it?
Non-commercial network • PBS (Public Broadcasting)
There are also “netlets” • What separates these networks from “full” networks?
Premium pay channels • Verizon Fios offers: • One (1) channel for $15 • Two (2) channels for $25 • Three (3) channels for $30 • All five (5) for $40 per month • Comcast Xfinity offers: • HBO for $15 • Cinemax for $12 • Epix for $5.99 • Showtime and Starz included with package
Network affiliates • A local television station that works together with a parent company. • The parent company provides all or some programming to the affiliate. • Pennsylvania: • Erie, PA WICU-TV • Harrisburg, PA WGAL-TV • Johnstown - Altoona WJAC-TV • Philadelphia, PA WCAU-TV • Pittsburgh, PA WPXI-TV • Wilkes Barre,Scranton WBRE-TV
AFFILIATES • The network affiliate is responsible for providing some of its own programming. • CHANNEL 6 in Philadelphia • Morning programming 10am-12:30pm • Afternoon News 4:00-6:30pm • Nightly News 11:00pm • Overnight Programming/Infomercials
Netlets and affiliates • The networks only provide two hours of daily programming. This is usually 8:00-10:00pm with the exception of sports programming. The affiliates are responsible for filling the remaining twenty two hours. This is done through: • Local news • Syndicated Programming
SYNDICATED PROGRAMS • Syndication- the sale of the rights to broadcast a program to multiple stations without using a broadcast network. • FIRST RUN SYNDICATION- A program runs in syndication and airs an episode for the first time without being on a broadcast network.
SYNDICATION (cont.) • OFF-NETWORK SYNDICATION- the sale of a program that was originally shown on a network. Can be considered a “re-run”.
HISTORY OF TELEVISION“PIONEERS” • Philo T. Farnsworth • The true inventor/creator of television • Sketched a drawing as a boy • That sketch was the basis for tv.
David sarnoff • Widely considered “The Father of Television” • Head of RCA; fought Farnsworth for the patent of television • Instrumental in television’s development
Guillermo Marconi • Discovered Wireless Communications • Morse Code evolved into today’s technology
Television’s ratings system • Monitored and calculated by Nielsen Media • RATINGS- Percentage of people watching a show who own or have a television. • For example, Two and a Half Men has a rating of 12.2. That means that 12.2% of the total population was watching that show. SHARES- Percentage of people watching a show who have a television on at that time. A smaller sample of people. For example, Two and a Half Men has a share % of 15, which means 15% of all people w/ a tv on were watching it.