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BROADCAST TELEVISION

Explore major US networks like NBC, CBS, and PBS. Uncover the differences between "netlets" and premium pay channels. Learn about network affiliates and the history of television pioneers. Understand TV ratings and shares.

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BROADCAST TELEVISION

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  1. BROADCAST TELEVISION NETWORKS, “netlets” and AFFILIATES

  2. MAJOR NETWORKS • There are three (3) major networks in the United States. • CAN YOU NAME THEM?

  3. Nbc is channel 10 in philadelphia • Now owned by Comcast

  4. CBS- Channel 3 in philadelphia • Owned by Viacom

  5. Cbs is channel 6 in philadelphia • Owned by Disney

  6. Broadcast television networks • There is one “not for profit” television station/network in the United States. • It is the only broadcast network that does not run commercials. • Can you name it?

  7. Non-commercial network • PBS (Public Broadcasting)

  8. There are also “netlets” • What separates these networks from “full” networks?

  9. Premium pay networks

  10. PREMIUM PAY CHANNELS

  11. Premium pay channels

  12. Premium pay channels • Verizon Fios offers: • One (1) channel for $15 • Two (2) channels for $25 • Three (3) channels for $30 • All five (5) for $40 per month • Comcast Xfinity offers: • HBO for $15 • Cinemax for $12 • Epix for $5.99 • Showtime and Starz included with package

  13. Over the top streaming services

  14. Network affiliates • A local television station that works together with a parent company. • The parent company provides all or some programming to the affiliate. • Pennsylvania: • Erie, PA WICU-TV • Harrisburg, PA WGAL-TV • Johnstown - Altoona WJAC-TV • Philadelphia, PA WCAU-TV • Pittsburgh, PA WPXI-TV • Wilkes Barre,Scranton WBRE-TV

  15. AFFILIATES • The network affiliate is responsible for providing some of its own programming. • CHANNEL 6 in Philadelphia • Morning programming 10am-12:30pm • Afternoon News 4:00-6:30pm • Nightly News 11:00pm • Overnight Programming/Infomercials

  16. Netlets and affiliates • The networks only provide two hours of daily programming. This is usually 8:00-10:00pm with the exception of sports programming. The affiliates are responsible for filling the remaining twenty two hours. This is done through: • Local news • Syndicated Programming

  17. SYNDICATED PROGRAMS • Syndication- the sale of the rights to broadcast a program to multiple stations without using a broadcast network. • FIRST RUN SYNDICATION- A program runs in syndication and airs an episode for the first time without being on a broadcast network.

  18. SYNDICATION (cont.) • OFF-NETWORK SYNDICATION- the sale of a program that was originally shown on a network. Can be considered a “re-run”.

  19. HISTORY OF TELEVISION“PIONEERS” • Philo T. Farnsworth • The true inventor/creator of television • Sketched a drawing as a boy • That sketch was the basis for tv.

  20. David sarnoff • Widely considered “The Father of Television” • Head of RCA; fought Farnsworth for the patent of television • Instrumental in television’s development

  21. Guillermo Marconi • Discovered Wireless Communications • Morse Code evolved into today’s technology

  22. Television’s ratings system • Monitored and calculated by Nielsen Media • RATINGS- Percentage of people watching a show who own or have a television. • For example, Two and a Half Men has a rating of 12.2. That means that 12.2% of the total population was watching that show. SHARES- Percentage of people watching a show who have a television on at that time. A smaller sample of people. For example, Two and a Half Men has a share % of 15, which means 15% of all people w/ a tv on were watching it.

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