The influence of globalization on the spread of American English

1. The influence of globalization on the spread of American English Presentation is made by Daria Vanyukova ISLU, 2011

2. Current Understanding of the term “Globalization” The term "globalization" - one of the most fashionable buzzwords of contemporary political and academic debate. Various aspects of Globalization: • Globalization of culture • Globalization of politics • Globalization of economy • Ecological globalization • Globalization of the language

3. Globalization of culture Spread of values, norms, and culture tends to promote Western ideals of capitalism. The examples of the cultural globalization are numerous. For instance, people follow the same fashion, listen to the same music and eat the same food (usually, fast food).

4. Globalization of politics Political integration schemes such as the European Union Intergovernmental organizations such as the World Bank and the World Trade Organization.

5. Globalization of economy The realization of a global common market,based on the freedom of exchange of goods and capital.

6. Ecological globalization Global ecological problems that cannot be solved without international cooperation: • climate change, • cross-boundary water and air pollution, • over-fishing of the ocean.

7. Globalization of American English Some facts: • English is the language most widely taught as a foreign language - in more than 100 countries • English now has some kind of special status in more than 70 countries – far more than any other language

8. Historical Context of English Globalization Colonization of America became the first step for globalizing of English. Asked what event he saw as decisive, Chancellor Otto von Bismarck of Germany said: "The fact that North Americans speak English".

9. Political Reasons of the Popularity of American English The U.S. has nearly 70 percent of all English mother tongue speakers in the world.

10. The US is the strongest world political and economic partner English as their main language is the "working" language of globalization. NATO is another political power that helps English become a global language.

11. The Role of Economic Might in the Spread of American English American businesses do not aim at spreading the English language but at making money

12. The Role of Cultural Might in the Spread of American English The products US sell are elements of culture: movies, coke, fast food or Wal-Mart. There are a lot of elements of US culture all over the world. Coca cola is sold in nearly every country and is sold on every continent except for Antarctica.

13. The Role of Cultural Might in the Spread of American English

14. The Role of Cultural Might in the Spread of American English • The USA controlled about 85 per cent of the world film market. • Another way of hearing English is listening to songs. • The important role in the spreading of American English was played by the advertisement.

15. The Role of Technological Revolution in the Spread of American English • The USA is the center of Industrial revolution (Fulton, Edison, Ford and others). • Computer programming languages are based on English (Microsoft Windows) • Video Games also originated in the United States • US companies such as Yahoo!, Google and Microsoft allows people from all over the world to communicate easily. • English is the force that makes the Internet so powerful.

16. Conclusion Today, American English is considered a global language which appears as an independent language and differs from other Englishes in pronunciation, grammar rules and vocabulary.

17. The main reasons of the globalization of American English are the following: • historical (the colonization of the world by the British Empire); • political (the growth of the political power of the US on the world arena); • economic (economic superiority of the US); • cultural (the spread of American culture: Hollywood, fast food, American songs, etc. and the spread of the Internet that was invented by American scientists and where most of sites are in English).