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by: Peter Ouellette

SKLZ SWEET-SPOT BAT. by: Peter Ouellette. This product is aimed to help improve your swing. Helps hitter focus on hitting on the sweet spot of the bat. Improves your swing power and helps you hit for a greater distance. Endorsed by Albert Pujols. Infomercial.

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by: Peter Ouellette

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  1. SKLZ SWEET-SPOT BAT by: Peter Ouellette

  2. This product is aimed to help improve your swing. • Helps hitter focus on hitting on the sweet spot of the bat.

  3. Improves your swing power and helps you hit for a greater distance. • Endorsed by Albert Pujols.

  4. Infomercial • This infomercial can be viewed on ESPN • It can be viewed during any time in the morning.

  5. Target Market • The target market that this infomercial directed at is the 15-20 year old baseball players.

  6. Are They successful? • People who are interested in the product watch. • With the celebrity appearance, by Albert Pujols, it draws your attention • The commercial gives actual testimonies of people’s success. • View the commercial here http://www.sklz.com/sklzflash.html#/home/

  7. Aims of the Televison Company • This infomercial is in the aims of ESPN. • It goes with the sporting theme of the station. • Other infomercials that were aired were for health and fitness products.

  8. Influence on Society • This product has helped people improve their hitting skills. • It does not play a major role in society. • Helps younger people feel more confident about their hitting abilities. • Infomercials have helped countless people either better their selves physically of financially

  9. Expert Opinions • Baseball training aids can aid in muscular development, hand eye coordination, as well as on posture and instruction on skills. • Mike Singh, eZine Articles • “Just being strong isn’t enough. You have to have the right mechanics and hit on the sweet spot of the bat…” • Albert Pujols, Professional Baseball Player

  10. Thesis • The SweetSpot Bat helps its consumers by improving their swing and making them focus on hitting with the sweet spot of the bat.

  11. Supporting Statements • The SweetSpot Bat makes it easier for players to hit with the sweet spot of the bat. • Makes the hitter focus on the sweet spot. • Forces the player to hit with the sweet spot of the trainer. • The trainer helps the hitter be able to hit more frequently with the sweet spot. • The training aid also helps the hitter develop a quicker swing speed.

  12. Sources • http://sklz.com/ • http://ezinearticles.com/?Top-Baseball-Training-Aids---Which-Are-These?&id=149205 • http://www.sklz.com/press_releases/150/11_01_2007

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