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Travel Trends 2011

Discover the latest travel marketing trends from the 2011 ATME Conference. Learn about out-of-the-box strategies like flash sale sites, mobile marketing, and credible reviews. Engage with customers through social media, apps, and virtual interactions for a one-of-a-kind experience. Stay ahead in the ever-evolving travel industry with tips and insights from experts in the field.

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Travel Trends 2011

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  1. Travel Trends2011

  2. Offering a one-of-a-kind experience What is unique about a property or destination? Out of the box thinking on product/service offering

  3. Flash Sale Sites Living Social Jetsetter Groupon Significant discounts on ancillary services like spas & lounges Better than offering discount on rooms

  4. Credible Reviews 14% of people trust traditional ads for travel-related businesses 78% of people trust peer recommendations Zagat TVS Guide

  5. Social media driven sales Facebook friends Twitter followers Virtual interactions with customers

  6. Mobile Marketing Expected to be 25 times more significant than social media Mobile friendly sites Apps for smart phones

  7. Sources What’s Ahead for Travel Marketing: Tips and Trends from the 2011 ATME Conferenceby SHAMA SHIRODKAR on FEBRUARY 28, 2011 What’s Left Unsaid

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